Leading brand and creative for a global synthetic biology company advancing sustainable DNA-based solutions across healthcare, agriculture, and industrial markets. Cultivating the in-house team, establishing creative systems and processes, and shaping how the brand shows up as the company continues to scale.

Led visual design across product and marketing, focusing on revenue-impacting growth initiatives and brand-product alignment.

Provided senior creative and brand leadership to growth-stage companies across technology, healthcare, and financial services during periods of transition, focusing on brand clarity and creative systems.

Led brand and design across marketing, unifying multiple product lines into a cohesive brand and product narrative and partnering with product marketing to shape go-to-market strategy during a period of growth.

Led global brand and creative across a complex healthcare technology portfolio, shaping brand architecture, identity, and narrative, building the company’s first in-house creative studio; partnering closely with executive leadership during a period of significant growth and transformation.