# George Rodgers > Product Design | Games x AI | Ex-EA Location: San Francisco, California, United States Profile: https://flows.cv/georgerodgers Product and UX leader specializing in using AI to gamify learning experiences. Has track record of transforming complex challenges into elegant, user-centered solutions that drive business impact. Experienced in fast-paced environments and owning all aspects of the design pipeline—from user research and ideation through prototyping and launch—delivering experiences that prioritize simplicity and delight. ## Work Experience ### Director of Product Design @ Dorian Jan 2024 – Jan 2025 Responsible for all design and UX at this UGC game studio. Drove design of AI creator copilot tool and established AI-assisted content pipelines. My role encompassed player research/interviews, rapid prototyping, designing full user flows and specs, and visual UI design and animation. ### Lead UI/UX Designer @ Dorian Jan 2023 – Jan 2024 ### Senior Art Director @ Electronic Arts (EA) Jan 2021 – Jan 2022 | San Francisco Bay Area Joined EA as part of its acquisition of Glu Mobile. Developed a new food-based game for the CrowdStar game studio, taking it from prototype to full alpha - owning meta design, user experience, visual UI design and art direction. ### Creative Director @ Electronic Arts (EA) Jan 2021 – Jan 2021 | San Francisco Bay Area ### Creative Director @ Glu Mobile Jan 2016 – Jan 2021 | San Francisco, California, United States Joined Glu Mobile as part of its acquisition of CrowdStar. Prototyped new games on a small early development team, establishing next product opportunities for the company. Designed core flow, UX/UI and visual design - quickly winnowing multiple product ideas into a single, user-validated direction. ### Creative Director @ Crowdstar Jan 2015 – Jan 2016 | Burlingame, California, United States Early employee and key member of senior management team, helping drive strategy and grow a small startup to a successful mobile game studio. Designed, prototyped and user-validated new product concepts. ### Director of Content @ Crowdstar Jan 2014 – Jan 2015 | Burlingame, California, United States Drove growth of the company’s daily revenue via content strategy and live ops for Covet Fashion. ### Director of Art @ Crowdstar Jan 2009 – Jan 2014 Hired and managed an organization of 40+ full-time artists and designers, supporting the content and UI needs of more than 20 new products. Supported all marketing creative and studio branding needs. ### UI Designer @ Sega of America, Inc. Jan 2004 – Jan 2008 Designed and shipped user interfaces for AAA console games, including Iron Man and America’s Army: Rise of a Soldier. Developed new IP for mobile games. ### UI Artist @ LucasArts Jan 2001 – Jan 2004 Designed user interfaces for multiple shipped AAA console and PC titles, including Star Wars: Episode III, Star Wars: Obi-Wan, Gladius, and RTX: Red Rock. ## Education ### Bachelor of Environmental Design Miami University ## Contact & Social - LinkedIn: https://linkedin.com/in/georodgers --- Source: https://flows.cv/georgerodgers JSON Resume: https://flows.cv/georgerodgers/resume.json Last updated: 2026-04-13