Product Designer supporting Avatars on FB

Led team of 9 cross-functional designers in all aspects of product, UX, and branding for the world's No.1 gaming and entertainment media company. Integrated first-ever design system into IGN’s new tech stack. Directed redesign efforts of IGN’s new homepage (first redesign since 2010). Supported all major groups at IGN, including Product, Engineering, Sales, Social Media, Editorial Content, and Video. Managed art direction of sales design executions totaling in millions of revenue.

Led UX and visual design efforts for Wikia's flagship brand, Fandom.com. Conducted usability tests and user studies to improve Wikia’s publishing platform. Mentored incoming visual designer to expand skillsets in UX and research.

Overhauled user experience of IGN’s v4 native app for iOS and Android, currently serving 700K monthly active users. Led design efforts in user-facing projects on desktop, mobile, and TV platforms. Contributed to all hack week events, winning Best of Show with 2 hack projects.