# Gian Cruz

> Product Designer at Meta

Location: San Francisco, California, United States
Profile: https://flows.cv/gian

Gian is a designer and team leader with over 10 years of experience in product design, UX, and branding, with over 2 years of experience in team management, leadership, and art direction.

## Work Experience
### Product Designer @ Meta
Jan 2019 – Present | San Francisco Bay Area
Product Designer supporting Avatars on FB

### Senior UX Designer @ StubHub
Jan 2019 – Jan 2019 | San Francisco Bay Area

### Director of Design @ IGN Entertainment
Jan 2017 – Jan 2019 | San Francisco Bay Area
Led team of 9 cross-functional designers in all aspects of product, UX, and branding for the world's No.1 gaming and entertainment media company. Integrated first-ever design system into IGN’s new tech stack. Directed redesign efforts of IGN’s new homepage (first redesign since 2010). Supported all major groups at IGN, including Product, Engineering, Sales, Social Media, Editorial Content, and Video. Managed art direction of sales design executions totaling in millions of revenue.

### Senior Product Designer @ Fandom
Jan 2016 – Jan 2017 | San Francisco Bay Area
Led UX and visual design efforts for Wikia's flagship brand, Fandom.com. Conducted usability tests and user studies to improve Wikia’s publishing platform. Mentored incoming visual designer to expand skillsets in UX and research.

### Product Designer @ IGN Entertainment
Jan 2013 – Jan 2016 | San Francisco Bay Area
Overhauled user experience of IGN’s v4 native app for iOS and Android, currently serving 700K monthly active users. Led design efforts in user-facing projects on desktop, mobile, and TV platforms. Contributed to all hack week events, winning Best of Show with 2 hack projects.

### Designer & Co-Founder @ Feel Every Yummy, LLC
Jan 2010 – Jan 2013 | Washington D.C. Metro Area
Produced and designed 2 games for iOS including PAX 10 winner Word Fighter. Managed schedules and tasks for 5 team members throughout game production cycle. Consulted in iOS and Android app development for clients like Myspace and US Dept of Veterans Affairs.

### UX & Visual Designer @ MicroStrategy
Jan 2011 – Jan 2012 | Tysons Corner, VA
Launched Alert for Android mobile app as lead UX and visual designer. Contributed visual designs for Alert app for iPad and Alert app for Facebook. Collaborated with FC Barcelona to design FCB Alert app to connect 38 million FC Barcelona Facebook fans.

### Visual Designer @ AOL
Jan 2008 – Jan 2010 | Dulles, VA
Led visual design strategy of AIM for Windows Mobile client. Worked with product and engineering teams in scrum development cycles. Designed and coded animations used in AIM products and promotions.


## Education
### BFA in Interactive Media Design
Art Institute of Washington
Jan 2004 – Jan 2007

### BA in Studio Art and Media Studies
University of Virginia
Jan 2002 – Jan 2004


## Contact & Social
- LinkedIn: https://linkedin.com/in/giancruz
- Portfolio: http://krop.com/giancruz
- Portfolio: http://feeleveryyummy.com
- Portfolio: http://www.giancruz.com

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Source: https://flows.cv/gian
JSON Resume: https://flows.cv/gian/resume.json
Last updated: 2026-03-30