• Co-founded Appik, a Silicon Valley startup focused on democratizing iOS app creation through AI-native experience architecture.

• Led the design strategy for a no-code/low-code platform, enabling users to generate SwiftUI code from natural language descriptions.

• Managed the full product lifecycle, from user research to Agile iterations, ensuring timely delivery to the App Store.

• Defined the North Star UX vision for a B2B SaaS developer analytics platform, integrating design thinking into product strategy.

• Built and scaled the design function from the ground up, establishing a strong design culture and delivery standards.

• Established a design ops framework that reduced design-to-engineering handoff cycle time

Over 20 years I've mentored 100+ designers and I still believe the best investment a design leader can make is in the people around them.

• Defined and executed a customer-led product strategy, scaling Openbase from 0 to 500K+ monthly active users.

• Led a cross-functional team, enhancing design capabilities to support a rapidly growing developer community.

• Implemented a structured UX research framework, driving a 700% increase in signups through usability testing and real-time feedback.

• Led a team of 5 UX designers on a B2C ride-sharing platform, enhancing Agile workflows.

• Mentored team members to improve design output velocity and foster professional growth.

• Implemented research-driven UX optimizations, resulting in a 13% increase in user registrations.