Laid foundation for consistent, clear developer guidelines in the Quest app store and dev center.

Pioneered AI workflows via "vibe coding" small diff fixes, and earned the internal Level Up award to acknowledge impact of AI work.

Worked as a "full stack" designer (product design and content) on an internal LLM documentation tool.

Participated in a department-wide presentation on how to integrate AI into workflows.

Conducted usability/ marketing audits for the websites of small businesses to help them optimize engagement. Clients include a successful Substack, independent artists' personal websites, and a local literary event series.

Built an AI chatbot for my own website that can interview as me.

Design and coding (HTML, CSS, light Javascript) for a range of clients, chiefly portfolio sites for artists.

Covered for principal content strategist during a period of leave.

Designed content for features under the retirement services umbrella.

Researched the financial details of each feature for inside-and-out knowledge of every project.

Frequently interfaced with the legal department to confirm copy was compliant.

Write copy for mobile and desktop, mostly working on ads and localization.

Work with research partners to solidify content design variations through A/B testing.

Conducted an audit of CTA copy for the ad creation experience in preparation for an overhaul.

Created a terminology playbook to unify several teams' usage of key phrases related to IG ads.