• Partnered with companies to turn ideas into working products, building from 0–1, shaping strategy, and leveraging AI tools to scale.

• Created thoughtful, user-centered experiences that drove meaningful outcomes.

• Product and UX design leader bringing heart and systems thinking to every build.

Led end-to-end UX, delivering best-in-class experiences across AI-first Phone, admin portal, onboarding, and product help for a $2.6B+ business, boosting adoption, retention, and value.

• Directed Phone AI UX, achieving 92% positive sentiment and increased adoption.

• Led UX strategy for an AI-driven support portal, boosting self-service from 40% to 62%, improving customer satisfaction, and driving $1M+ in cost savings.

• Hired and led a global team of 9 designers across Growth and Phone verticals.

• Leveraged data insights to optimize in-app onboarding, achieving 3× higher SMB conversion.

• Championed App Gallery redesign with a new CMS for no-code updates, boosting top-app visibility and driving 5× downloads.

• Drove 4× app ecosystem growth by leading UX team for 400+ app connections.

• Launched in-app help, reducing resolution time by 27% and boosting retention by 9%.

• Led end-to-end UX for the unified app, integrating Phone, Video, Messaging, and collaboration tools from the 2018 Glip acquisition—boosting NPS and CSAT scores.

• Partnered with PM to prioritize and execute roadmap for 1M+ DAUs, improving adoption, engagement, and retention.

• Led zero-to-one initiatives for a new freemium product, unifying core products into a seamless experience.

• Designed RingCentral’s first self-service upgrade path portal, driving a strategic shift toward conversion and upsell.

• Aligned design strategies across product, marketing, and engineering to meet business goals, elevate UX maturity, boost team efficiency, and ensure product consistency.