# Golshid Z. > Art Director | Visual Designer | Brand Designer | Graphic Designer Location: San Francisco, California, United States Profile: https://flows.cv/golshid I have worked as an Art Director and Graphic Designer, specializing in data-driven creative marketing for the video game and consumer goods industries. My expertise includes collaborating with cross-functional teams to design and execute comprehensive digital and print marketing campaigns. As a Senior Art Director at Ubisoft, I managed a diverse portfolio of game titles and led a team of graphic designers and production artists across San Francisco, Montreal, Toronto, and Manila. I have been recognized for consistently delivering high-quality work that aligned with the vision and goals of our marketing campaigns, always ensuring projects were completed on time and within budget. My portfolio features more than 20 game titles, including some of Ubisoft's highest-selling and most popular games, such as Assassin’s Creed, Watch Dogs, Skull & Bones, Prince of Persia, and Just Dance. Additionally, I have worked on collaborative projects with major industry partners like LucasFilm (Star Wars Outlaws), Nintendo (Mario + Rabbids), Meta (Assassin’s Creed Nexus), and Sony (Smurfs 2). I am deeply passionate about creative design, strategic thinking, and problem-solving. ## Work Experience ### Global Marketing Art Director @ 2K Jan 2024 – Present ### Sr. Art Director @ Ubisoft Jan 2023 – Jan 2024 | San Francisco Bay Area • Consistently met time and budget goals by effectively leading a team of Graphic Designers, Motion Graphics Artists, 3D Artists and Graphic Production Artists to produce promotional assets for top-selling and award-winning Ubisoft IPs such as Assassin’s Creed, Star Wars Outlaws, and Prince of Persia. • Proactively collaborated with Brand and Project Managers to provide consultation, guidance, and problem-solving to external agencies in the development of digital and print key art and marketing assets. • Created brand marketing toolkits for family-targeted and core-gamer-targeted games, ensuring consistency across all brand touchpoints. This initiative increased efficiency and output by 100%, significantly reducing internal and external revisions, approval, and development times. • Successfully designed marketing assets for high-profile titles on social media platforms, such as YouTube, Instagram, TikTok; and, online stores incl. Amazon, GameStop, Microsoft, PlayStation, Nintendo, Epic, etc. • Working closely with the Creative Director, developed briefs, workflows, and guidelines that led to a 30% reduction in operational costs and an 80% improvement in project delivery timelines. ### Art Director @ Ubisoft Jan 2019 – Jan 2023 | San Francisco Bay Area • Collaborated with the Partner Marketing Team and led a team of Graphic Designers to revamp the Amazon Ubisoft Store. With the new design, the Ubisoft Brand Store increased its new followers by 80%. • Increased sales (35%) of Just Dance 2021, Ubisoft's #1 family-targeted franchise game, by developing a 360° marketing campaign and art directing announcement trailer and TV commercial in collaboration with creative agencies, in-house Video Team and Producer. • Specializing in licensed games, successfully delivered marketing assets for Ubisoft's AAA licensed video games by partnering with cross-functional teams and meeting their strict turnaround time and multiple levels of approvals requirements. • Worked with the Creative Director in recruiting and onboarding a team of Graphic Designers and Production Artists both in-person and remotely across the US, Canada, and the Philippines. ### Assoc. Art Director @ Ubisoft Jan 2016 – Jan 2019 | San Francisco Bay Area • Successfully pitched and won the competition with outside agencies on key art ideation for Watch Dogs Legion. Coordinated and led the 3D artists and Graphic Designers to develop the key art and design toolkit, print and digital marketing assets for Standard, Gold, and Ultimate game editions. • Partnered with in-house copywriter and Social Media team to develop a TV commercial, social content photography, and influencer campaign for Just Dance 2019. This led to the highest engagement in Just Dance social media history: 47 million total video views, 4.7 million influencers video views, and 103k UGC videos created by fans. • Proactive in learning and growth opportunities, worked closely with the Associate Creative Director to expand my knowledge in marketing communications for Ubisoft’s blockbuster titles, such as Assassin’s Creed and Far Cry. ### Senior Graphic Designer @ Ubisoft Jan 2011 – Jan 2016 • Art directed Illustrators, 3D Artists, and Photographers to develop concept and branding, packaging, out-of-home/retail, digital art, and other assets for family-targeted game titles, including Just Dance, Rabbids, Child of Light, Rocksmith 2014, and Star Trek. • Developed a 360° marketing campaign in collaboration with the Marketing Team and Sony to ensure visual accuracy of the video game key art and trailer for Smurfs 2:The Video Game. ### Graphic Designer @ Ubisoft Jan 2008 – Jan 2011 • Designed key art, logos, packaging, print ads, store displays, and digital art for kids' and family-targeted games such as Hasbro Family Fun Pack, Petz, Cloudberry Kingdom, Horse Haven, and AirMech Arena. • Assisted Art Directors in preparing pitches for AAA titles and attended several TV ad productions for Petz, Imagine, and Just Dance titles. ### Senior Graphic Production Artist @ Ubisoft Jan 2006 – Jan 2008 • Worked closely with Art Directors and Graphic Designers to develop and produce key art, logos, back-of-pack designs, environmental displays, including competitor and trend research. • Designed communication assets for HR for recruitment, onboarding, training, and internal events. ### Graphic Production Artist @ Ubisoft Jan 2005 – Jan 2006 • Assisted Graphic Designers with creating packaging mechanicals, photo compositing, and page layout. • Created print-ready production files for manufacturing; and, performed digital color correction and editing. ### UI Designer @ Premere Business Communication Jan 2004 – Jan 2005 | San Francisco Bay Area • Creative planning, brand identity design, layout, usability, and design for the company’s website. ### Graphic Designer @ Manawatu Theatre Society Jan 2003 – Jan 2004 | Palmerston North, Manawatū-Whanganui, New Zealand • Crafted promotional materials and prepared artwork for press printing. ### Graphic Designer @ Dynamic Business Center Jan 2002 – Jan 2003 | Toronto, Ontario, Canada • Produced various print materials such as brochures, posters, flyers, banners, and signage. ## Education ### Master’s Degree in Graphic Design Art and Architecture Azad University ## Contact & Social - LinkedIn: https://linkedin.com/in/golshidz - Portfolio: http://golshid.com - Portfolio: https://www.mobygames.com/person/258705/golshid-zadafshar/credits/ - Portfolio: https://www.instagram.com/golshid.creates/?hl=en --- Source: https://flows.cv/golshid JSON Resume: https://flows.cv/golshid/resume.json Last updated: 2026-04-13