• A key contributor to Caffeine’s rebrand, focusing on intuitive designs across web and mobile platforms.

• Bringing concepts to reality by defining user flows and interactions while thinking systemically through complex UX challenges and creating user-friendly designs.

• Art directed and collaborated with contractors on the first version of Caffeine’s monetization system called “Props”.

• Developed Massdrop's new responsive product page. Working with key stakeholders, I focused on Massdrop's new brand esthetics and collaborated with engineering during implementation.

• Participated with the product team and developed bi-weekly features that drove user retention and monetization.

• Mentored new designers; helping them with Massdrop's processes and workflows.