Credit Sesame's mission is to help consumers improve their credit health and reach better opportunities.
* Finovate Awards Finalist for “Excellence in Financial Inclusion”
* Lead design concept to launch for Automated Credit Builder. Working broadly across early areas of concept development, contribute to strategic collaboration with legal and leadership to deliver the most meaningful experience for these users in need.
Result: Increase of Sesame Cash ARPU from previously $2.57 to $19.60 within 30 days of enrollment.
* Led research initiatives and identified a user need for auto loans pillar in the marketplace. Closely collaborated with BD and legal to launch auto loans marketplace.
Result: Established a new and steady revenue steam $1M+/year.
* Led design and high level strategy to create personalized tips and education. Collaborated with user research and compliance to implement tips throughout all products.
Result: Overall increase in traffic and engagement in pages containing tips improving conversion in monetizing actions.