Launched 2022 version of Privacy Policy and Privacy Center. Iteratively defined an XML tag schema, implemented validation logic and multiple rendering pipelines, coordinating milestones and project work with a team of 8 engineers. Serving as privacy IMOC (”Incident Manager Oncall”), managing escalations of company-wide privacy concerns, coordinating engineering responses, and supporting legal requirements. Built targeted education system to promote awareness of Facebook’s privacy features.
Previously specified and worked with a small team to design and build a revision to the "Your Time On Facebook" feature, including launching a multi-device scheduled ”quiet mode”, adding voluntary friction to opening the apps, and temporarily disabling notifications. Specified and built data model using in-house graph database, specified API, reviewed native app implementations, and negotiated with partner and XFN teams regarding core functionality.
Previously modified Facebook’s ads delivery system to align optimization algorithms more accurately with advertisers' and peoples' values. Introduced the Landing Page Views metric and optimization goal. Worked with existing php/Hack, python, and C++ systems, including significant SQL and real-time data analysis. Established team protocols and priorities for ongoing maintenance. Worked to identify and block exploitative advertising setups, and to allow for distributed coordination between projects in interfaces.
Earlier focus on javascript engineering and architecture in the Ads Interfaces group. Refactored Power Editor, a large existing web application, using react, flux, and flow typing. Mentored team, developed and launched Automated Rules, enabling large advertisers to automate ads management tasks
