I partner with startups across a variety of industries, turning ambitious ideas into intuitive, investor-ready products. I validate concepts, design user-friendly experiences, and craft polished interfaces that accelerate growth.

𝐏𝐫𝐨𝐣𝐞𝐜𝐭𝐬:

Valence (B2B AI) - Y Combinator Startup

✦ Conducted a UX audit and delivered 48 actionable recommendations for an AI coaching platform used by Fortune 500 clients.

✦ Redesigned key features, such as the AI chat and main dashboard, with a focus on improving platform navigation, usability, and ongoing user engagement.

ZorroFi (B2B2C Fintech) - A Berkeley SkyDeck Startup

✦ Design intuitive UI for an AI-powered platform that simplifies the loan approval process for small banks.

✦ Lead design strategy and created investor-facing pitch materials, contributing to acceptance into a top-tier startup accelerator (2% acceptance rate).

✦ Conduct user research and usability testing, reducing task errors by 30%.

Centralize (B2B AI SalesTech) - Y Combinator Startup

✦ Designed a personalized, actionable dashboard for an AI-powered CRM tool, improving usability and sales insights.

✦ Built 10 previously unbuilt product screens in Figma, enabling faster design team iteration.

Fertility Grove (B2C Healthtech):

✦ Led 0-to-1 design of an infertility wellness platform, delivering a high-fidelity prototype with 39 screens and a 40-component design system.

✦ Guided research, workflows, ideation, feature prioritization, and visual design, shaping a cohesive user experience.

• Coordinated 150+ home downsizing and relocation projects, managing up to 30 client projects concurrently.

• Designed and managed workflows, ensuring clear timelines and seamless coordination across vendors, staff, and clients.

• Translated client challenges into tailored solutions, balancing business goals with client needs and fostering trust during high-stress transitions.

• Educated 1,000+ teens through 60+ interactive talks on healthy relationships, tailoring content and delivery to diverse audiences.

• Conducted one-on-one support sessions, uncovering individual needs and co-creating personalized solutions - practicing deep empathy and active listening.

• Translated complex information into simple, actionable steps for clients.

• Designed digital and print outreach materials, applying visual consistency and cohesive branding.