• Led end-to-end redesign of Cohart’s iOS and web platforms, restructuring onboarding and discovery flows to increase engagement by 30%

• Identified drop-off points through analytics + usability testing; redesigned information architecture to improve artwork discoverability and session depth

• Designed and launched Virtual Art Gallery, transforming static listings into immersive interactive exhibitions; feature supported $2M+ Series B fundraising

• Collaborated with PM and engineering to define MVP scope, prioritize roadmap decisions, and ship across 3 agile sprints

• Designed engaging and educational game concepts for "The Moneyverse," a reality TV program about financial management and investment with over 15,000 students from 27 universities

• Contributed to the program's success in winning the 2024 "The Inspiring Youth Product" award for its impact on young audiences

• Designed and launched the RoboticsQuest Dashboard, CYOBot’s first interactive education platform

• Introduced gamified progress tracking and modular learning systems to improve student engagement and retention.

• Conducted usability testing with students and educators; iterated on interaction patterns prior to release

• Platform reached 2,000 users across U.S. and Vietnam shortly after launch