Leading the boosting portfolio within SMB Ads Growth, driving member and company growth by converting organic content into paid ads and developing new monetization streams.

SMB Growth – Ads (Oct 2024-April 2026): Led boosting to help members and companies turn organic content into paid ads.

Consumer Growth – Moonshots & Ventures (Sept 2021-Sept 2024): Launched 0-1 products to expand access to opportunity, including Collaborative Articles (genAI knowledge sharing) and Firstline Workers (bringing LinkedIn to hourly talent)

Consumer Growth – Moonshots & Ventures: Drove marketplace growth and efficiency for Firstline Workers (90% of global workforce).

Rotations in Ads and Messenger as part of LinkedIn’s APM program. Led redesign of Campaign Manager and shipped features for consumer messaging product.

Community VC fund supporting pre-seed, seed, & series A startups founded by LinkedIn alumni.