# Harold L. > eCommerce Marketplace Product Manager, Merchandising Expert, Account Manager Lead for Collectibles, Toys, Comics & Trading Cards Location: Cupertino, California, United States Profile: https://flows.cv/haroldl Global product manager and experienced merchandiser with deep understanding of ecommerce, go-to-market planning, and market research to devise customer centric and result oriented strategies. Innovative problem solver who analyzes trends and leads product applications to foster market growth and evolve industry norms. Quintilingual leader with effective cross-functional communication in achieving mutual growth and key metric objectives. Specialties: Marketing Research and Analysis, eCommerce Retail Merchandising, Competitive Strategy, Marketing Segmentation, Brand Management, Search Engine Optimization, Partnership Management, Product Roadmap Prioritization, Taxonomy Design, International Trade, International Marketing, Account Management, Sales Marketing, Project Management, ROI Analysis, Cost Management, Operations Optimization, Statistical Data Analysis, Product Development Management. ## Work Experience ### Senior Business Development Manager / Key Account Manager @ Temu Jan 2025 – Present | San Francisco, CA Cross-cultural Collaboration. Drive policy and product changes that adapt local US standards, aligning multiple stakeholders in Shanghai and Shenzhen, facilitating streamlined processes for new product categories and sellers. Accelerate Local Seller Program. Enroll top sellers from high growth categories and coaching team members on best practices on how to educate vendors with proven strategies for sustainable growth and success on the platform. ### Marketing Lead / Merchandising Manager @ Airbnb Jan 2024 – Jan 2025 | San Francisco, CA Improved Brand Awareness. Optimized and A/B tested landing experiences targeted to emerging markets like Japan to improve consideration of Airbnb as an accommodation resulting in increased session lengths and bookings. Experiment Integrity. Established different standards of testing landing experiences with varying objectives allowing the Growth Marketing team appropriate methods in measuring the success of marketing campaigns. ### Director of Marketplace @ Collectibles.com Jan 2023 – Jan 2024 • Accelerated Product Development. Championed the fast iteration in building a functioning trading platform within two months and setting up verification, shipping, payments, and post-purchase standard operation procedures. • Financial Modeling. Executed a competitive and profitable business model with the launch of the new trading feature that would allow Collectibles.com to scale to different verticals beyond trading cards at different price tranches. ### Collectibles Site Merchandising Senior Manager / Product Manager @ eBay Jan 2017 – Jan 2022 | San Jose, California, United States • Technology Driven. Established new product categories such as digital and crypto collectibles, case breaks, and virtual currency miners to attract new sellers and drive incremental growth to the marketplace. • Product Innovation. Led development of fast listing and new price guidance tools to equip new customers and the collector community with actionable information to increase conversion for a $500M+ business. • Actionable Processes. Implemented reporting weekly cadence for Site Merch team to optimize and iterate on top category pages for click through rate, bounce rate, exit rate, conversion, SEO rankings, and core business strategy. • Cross Functional Alignment. Led coordination between global asynchronous teams to build consensus on high impact decisions around prioritization of product road map, category data structure, and go-to-market launches. • Operational Standards. Developed ad-hoc, seasonal, high profile, and holiday executional playbooks that can be iterated on by the marketing and business teams with established best practices and previous learnings. • Leader Coach. Empowered teammates to make critical decisions on site design and category strategies to encourage career growth while providing a safe zone for experimenting new ideas and challenging antiquated processes. • World Class Site-Experience. Designed engaging visual campaigns for diverse audiences through social media, press releases, and advertising to drive successful high-profile auctions or campaigns up to $3M of revenue. • Business Development. Identified merchandising gaps and sourced inventory from existing vendors or new external partners to revitalize categories with exclusive and unique products and bring new buyers unto the platform. ### Merchandising & Marketing Program Manager @ eBay Jan 2015 – Jan 2017 | San Jose, CA • Market Research. Researched diverse product categories to uncover product trends and implement growth strategies with cross-functional teams (business development, account management, product development, creative) enabling the merchandising team to capitalize on hot and cultural moments before and when they happen. • King Maker. Partnered with established sellers and industry leaders to continually build trust and awareness in a mature market through marketplace policy changes, counterfeit prevention, and market communications increasing YoY gross market value growth up to 55% for the sports cards category. • Strategic Partnership. Collaborated with key brand partners (CBS, Fanatics, Arsham, Blizzard, Magenta, Marvel, DC Comics) to launch unique exclusive products to attract new customers and reactivating old buyers. ### Consultant @ Caiman Consulting Jan 2015 – Jan 2017 | San Jose, CA ### Global Product Manager @ Newegg Jan 2013 – Jan 2015 | City of Industry, CA • Partner Synergy. Executed co-op marketing programs and new product launches with vendors (BenQ, Samsung, LG, HP, Acer, Asus) through events marketing and social media campaigns, driving increased site traffic and YoY sales up by 50%. • Category Ownership. Built financial models and managed P&Ls across all business channels through inventory balancing, price negotiations, logistics planning, and RMA management, pushing profitability of a $12M product category. • Site Optimization. Improved conversion rates and merchandising of products through search engine optimization, rich web content development, and educational campaigns to introduce and position products for the right market segment. • Customer Engagement. Coordinated events (Blizzcon, PAX East) with sponsored partners to create buzz, engage, and excite target customers through special engagement parties, sweepstakes, and promotions enhancing the Newegg brand. • Channel Management. Developed different business strategies and product foci for different sales channels (affiliates, wholesale, B2B, deal sites) positioning product mixes according to the end users' needs. ### Degree Progress and Records @ Stanford University Jan 2011 – Jan 2013 | Stanford, CA • Organizational Understanding. Investigated daily issues from students and departments navigating through a complex organizational network to resolve roadblocks promptly and escalate issues accordingly to the responsible team. ### Logistics Manager @ Pacfiic Polymers Company Jan 2008 – Jan 2013 | San Jose, CA • Cross-Sell. Analyzed small business resellers' needs and up sold other consumable products for their operational functions. • Inventory Management. Forecasted demand based on customer order frequency to streamline the flow of incoming international shipments, outgoing deliveries, and reduce backorders of popular and most profitable items by 100%. ### Optical Test Engineer @ Sumitomo Electric Industries, Ltd. Jan 2008 – Jan 2008 | Yokohama, Japan • Process Optimization. Investigated operational causes of defects to meet client specs, increasing the yield rate for mass factory production of the DWDM module from 54% to 87% and reporting out to stakeholders in both English and Japanese. ### LSI Design Engineer @ Fullcast Technology Jan 2006 – Jan 2007 | Tokyo, Japan • Solutions Driven. Implemented a memory packing algorithm through Verilog to maintain video processing speed through an FPGA, maximizing video data storage and decreasing memory space usage by 33%. • Scenario Analysis. Designed complex test patterns for individual and collective video processing modules to maintain implementation performance through all possible scenarios, reducing video artifacts and errors by 100%. ## Education ### Masters in Business Administration Santa Clara University Leavey School of Business ### Bachelor of Science - BS in Electrical Engineering UC Irvine ### Monta Vista ### GCHS ## Contact & Social - LinkedIn: https://linkedin.com/in/harold-h-lee --- Source: https://flows.cv/haroldl JSON Resume: https://flows.cv/haroldl/resume.json Last updated: 2026-04-05