# Hector de Luna

> Software Engineer at Meta

Location: New York, New York, United States
Profile: https://flows.cv/hectordeluna

Currently working on Threads Acquisition Growth driving +200k daily new users through A/B tests.

Previously on IG Growth working on Acquisition through SEO,
improving by +1M visits.

## Work Experience
### Senior Software Engineer @ Threads
Jan 2025 – Present | New York, New York, United States
Growing Threads new user acquisition by A/B tests

### Software Engineer @ Threads
Jan 2024 – Jan 2025 | New York, New York, United States
Working as a Software Engineer on Threads Growth

### Software Engineer @ Instagram
Jan 2023 – Jan 2024 | New York, United States
Working as a Software Engineer in the Instagram Growth Acquisition team.

### Software Engineer @ Meta
Jan 2021 – Jan 2023 | Menlo Park, California, United States
Working on Facebook Ads Manager as a Fullstack dev

### Software Engineer @ Meta
Jan 2020 – Jan 2020 | Seattle, Washington, United States

### Software Engineer Intern @ Meta
Jan 2019 – Jan 2019 | Menlo Park, CA, United States

### Web Programmer @ Allsoft
Jan 2016 – Jan 2018 | Monterrey, Mexico
▪Worked on an information system in Laravel for a Construction Firm for administering prices and materials.
▪ Developed an application for a private school improving the safety of the children.
▪ Developed a billing system for a private company that processes all of Walmart's gas stations transactions.
▪ Made a scheduling app for a book fair that has 200,000 yearly attendees.
▪ Gained experience on Laravel, PHP, SQL,Vue.js, HTML, managing projects and working as a team member.


## Education
### Computer Science
Tecnológico de Monterrey
Jan 2016 – Jan 2021


## Contact & Social
- LinkedIn: https://linkedin.com/in/hectorelunap

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Source: https://flows.cv/hectordeluna
JSON Resume: https://flows.cv/hectordeluna/resume.json
Last updated: 2026-04-01