# HeeDong Jung > Staff Software Engineer at SoFi Location: San Francisco Bay Area, United States Profile: https://flows.cv/heedong • Software engineer interested in both back-end and big data processing, machine learning using MapReduce, Spark and other technologies related to Big Data frameworks. • Passionate in learning new technologies as well as improving skills in current technologies. • Programming Languages: JAVA, Scala, SQL • Open Source Frameworks: Hadoop Map Reduce, Oozie, Spark, Hive, Kafka • Unix Shell, C#, C++, Python ## Work Experience ### Staff Software Engineer @ SoFi Jan 2021 – Present ### Senior Software Engineer @ LinkedIn Jan 2019 – Jan 2021 | San Francisco Bay Area Integrating Drawbridge Identity Product to LinkedIn's Marketing Solutions ### Senior Software Engineer and Manager @ Drawbridge Inc. Jan 2018 – Jan 2019 | San Mateo, CA Scala/Spark Engineer - Re-designed, Implemented and Maintained Data Ingestion and Aggregation Pipelines (Experian, Hashed IP Address) - Oversaw New Data Ingestion Projects (Hashed IP Address, LiveRamp) - Improved robustness and stability of Data Ingestion Pipeline - Helped the team to transition to new tech stack (Spark/Scala) and product (Identity Solution) ### Engineering Manager, Ad-Serving @ Drawbridge Inc. Jan 2015 – Jan 2018 | San Mateo, CA - Mentored and managed the team to have good practices and processes, reduce bugs, perform rigorous and thorough testing - Improved Online Server Performance by 1.5x while Maintaining Average Response Time under 200ms - Oversaw Various Online Ad Server Projects including Geo Ad Targeting, Weather Targeting, Fraud Detection - Reviewed design and implementations on various other online server projects - Documented Online Ad Server Architecture as part of Ad Service Shutdown ### Tech Lead, Online Platform @ Drawbridge Inc. Jan 2013 – Jan 2015 | San Mateo, CA - Designed Real-time Spend Tracking System, Bid Filter System, Multi-Currency Support - Implemented Ad Serving features including Video Ad Support, Ad Choices Integration for Privacy, Bidding Optimization, Cost-based Budget System, Weather Targeting, etc. - Integrated Kafka framework for Online Server Log Processing - Designed and developed Drawbridge Cross Device Platform (Marketplace) - Mentored and led junior engineers in the team - Go-to person for online server issue tracking, supported ad-operations team to resolve issues ### Software Engineer @ Drawbridge Inc. Jan 2012 – Jan 2013 | San Mateo, CA - Implementation of various realtime ad server features including Ad Targeting (Carrier, Device Make/Model), Budget Management System, Ad Campaign Optimization Support, Realtime Bidding Model Integration, User Opt-out System. - New Partner Integrations, Upgrades of Current Integrations - New Endpoints for Bulk Data Ingestion. - Support Ad-Operations Team to resolve any issues related to ad campaign operations ### Technical Yahoo, Software Development Engineer, Intermediate @ Yahoo! Jan 2011 – Jan 2012 | Sunnyvale, CA • Member of User Understanding Services team under Knowledge and Personalization Group that focused on gathering information about users and understanding them in order to deliver personalized experiences • Created a new webpage to automate on-boarding process of new customers who want to utilize the data on grid • Contributed to ingestion and modeling components for transferring Yahoo address book data onto grid using Hadoop • Working on ingestion and modeling Facebook page data that are liked by Yahoo-Facebook connected users onto grid in order to help extract the users’ interests for personalization • Working on generating list of users who chose to opt-out from Yahoo Social Chrome experience on grid ### Research Assistant @ University of Illinois at Urbana-Champaign Jan 2009 – Jan 2011 Research Assistant in Illinois Security Lab. Participated Projects: 1. Building Automation Middleware (Aug 2010 - May 2011) • Provided a web access to building control network without compromising security in multi-tier system 2. Unified Headend Interface for Smart Grid Applications (Mar 2010 - Nov 2010) • Designed Unified Headend Interface Architecture Model • Implemented a prototype using Windows Communication Foundation and C# ### Teaching Assistant for CS105 - Introduction to Computing with Application to Business and Commerce @ University of Illinois at Urbana-Champaign Jan 2008 – Jan 2009 • Taught two hours and assisted one hour of lab sessions per week (40 students) • Created programming assignments and exam questions ## Education ### MS in Computer Science University of Illinois Urbana-Champaign ### Bachelor of Science (BS) in Computer Science and Engineering Seoul National University ## Contact & Social - LinkedIn: https://linkedin.com/in/hejung --- Source: https://flows.cv/heedong JSON Resume: https://flows.cv/heedong/resume.json Last updated: 2026-04-12