# Hima Arani > AI UX Design Lead | Customer Service Experiences | Conversational AI | Service Design Location: San Francisco Bay Area, United States Profile: https://flows.cv/himaarani I enjoy solving problems. I believe that a strategized end-to-end experience fulfills the true purpose of business goals and innovative technology. My background as an engineer, my inherent analytical skills and my empathy for user-needs help me be a better designer. Strategy: Customer Journey Maps, Service Blueprints, Product Roadmaps, Feature Prioritization, Project planning Design: sketching, wireframes, user flows, prototypes, design mockups and specs, design systems, background illustrations Research: Personas, surveys, user interviews, user testing (qual, remote, in-person), competitive analysis, market landscaping Tools: Figma, Adobe XD, Illustrator, InDesign, Adobe Creative Cloud, Sketch, Axure, Invision, Miro, Mural, FigJam Coding Background: .Net C#, HTML5, CSS3, JavaScript Soft skills: Collaboration, planning, leadership, mentoring, verbal and written communication, storytelling ## Work Experience ### Senior Experience Designer @ WEX Jan 2025 – Present ### UX Designer and Product Strategy Consultant @ Unknown Jan 2024 – Present | San Jose, California, United States Founding designer for local startup initiatives, creating designs for mobile and desktop experiences using HCD, service design and lean ux methodologies, using Figma, FigJam, NotionAI. Design and strategy consultant for local small businesses and women-owned business enterprises, helping with their mobile and web site redesigns based on user research, heuristic evaluations, surveys and testing. ### AI Product Design and Strategy Consultant @ Studysnap Jan 2024 – Jan 2025 | San Jose, California, United States The brainchild of a high schooler, Studysnap is a an AI powered mobile app providing adaptive and personalized learning experiences for students using responsible AI. My role - provide mobile app UX designs and AI product strategy consultation. AI product design highlights: - Ensuring trust and accuracy and trade-offs in user inputs, designing for optimal experiences - Ethical use of AI in a conversational interface for age-appropriate interactions - Minimal personal data collection, especially important for applications for minors - Smart prompting to guide the AI towards providing guided responses focusing on learning than solutions - Adaptive responses adjusted to individual user's interests and learning techniques Mobile App design highlights: - Leveraged insights from initial user research and competitive analysis to design relevant app features - Simple chat based interface with features like image uploads, document uploads, live photo scanning, free chat to give students maximum agency in how they want guidance - Iterative feature design with incremental feature additions - Define brand with colors and typography for an app for kids, focused on reducing eye strain and distractions - Creation of user flows, information architecture, high level and detailed designs, interactive prototypes as well as light splash animations My tools: - Uizard to convert paper sketches to wireframes, - Adobe Illustrator for logo redesign - Figma and plugins to create user flows, high level and detailed designs for mobile app, with dev handoff - Online tools like Material Design, Color Space, and Color Kit to define an accessible color palette - Jitter and ezgif for animations What's coming next? - App is launched and is being updated constantly to get most accurate results - Usability test planned to make the app more optimal and engaging for students - Newer interactive features like gamification, badging, streaming responses ### Design Lead @ [24]7.ai Jan 2022 – Jan 2022 | San Jose, California, United States Omni-channel Messaging Redesign, with potential 60% messaging traffic for key retail and hospitality clients. User management tool centralizing access rules for 12-14 products, employing service design methodologies. ### Senior Interaction Designer @ [24]7.ai Jan 2019 – Jan 2022 | San Jose, California As a Senior Interaction Designer, I – ● Designed [24]7 Engagement CloudTM, 247AI’s debut self-service customer engagement platform, with a potential uniting diverse CX tools like intent recognition, model building, conversation design and agent optimization, implementing a scalable design system, with a potential for 60+% conversation automation rates and 20%+ boost in NPS rates and agent productivity ● Designed critical workflows in Conversation Builder (reusable flows, looping, multi-language support). Conducted market research, feature alignment, user research, service blueprinting, concept-to-visuals design and testing. Conversation Builder. Intent Discovery, Omni-channel Messaging, Design Systems ### User Experience Designer @ Xactly Corp Jan 2018 – Jan 2019 | San Jose, California Ux research, interaction and visual designs for Xactly Incent - an incentive calculation and payment automation engine - focused on redefining UX, IA, content strategy and interactions. ### UX Designer @ Bank of America Jan 2011 – Jan 2017 | San Francisco Bay Area Contracting with Infosys Technologies - UX Design lead & interaction designer, delivered accessible user-centered designs from conceptual prototypes to wireframes to high-fidelity mockups - Mobile apps, mobile web, desktop and kiosk - Agile and Waterfall project methodologies - Primary work in customer service and account management services - Design standards and patterns, Accessibility - Site maintenance and accelerated quick-hit projects - Offshore team management and resource planning ### Offshore UI Team Lead @ Cardinal Health Jan 2011 – Jan 2011 | Mysuru Area, India Under Contract with Infosys Technologies • Requirement analysis, wire-framing and UI prototyping using iRise, HTML, CSS, JavaScript • Created a master style sheet for the authenticated space • Managed offshore developers, resource planning and project allocations ### Offshore UI Developer @ Waitrose Jan 2010 – Jan 2011 | Mysuru Area, India Under contract with Infosys Technologies • Requirements analysis, UI prototyping using HTML, CSS, JavaScript • Performance analysis, optimization and tuning checkout process ### Offshore Developer and Lead @ SunTrust Jan 2008 – Jan 2010 | Mysuru Area, India Under contract with Infosys Technologies • Led an offshore development team of 8+ resources for unauthenticated site redesign • Developed online banking web application and online account opening application with web analytics • Requirements analysis, creation of high-fidelity prototypes, sitemaps, coding in HTML, CSS, JavaScript, JQuery and .Net C#, unit testing, design documentation, production release and warranty support ### Trainee @ Infosys Jan 2007 – Jan 2008 | Mysuru Area, India Professionally certified in web design and development ## Education ### Bachelor of Technology (BTech) Visvesvaraya National Institute of Technology ## Contact & Social - LinkedIn: https://linkedin.com/in/hima-arani --- Source: https://flows.cv/himaarani JSON Resume: https://flows.cv/himaarani/resume.json Last updated: 2026-04-13