# Hongyu Chen > TikTok Monetization Design | We are hiring Location: Palo Alto, California, United States Profile: https://flows.cv/hongyuchen As a UX Manager and Design Lead, I am dedicated to crafting design strategies that align with both business objectives and user needs. I strive to create engaging, intuitive user experiences that address complex issues. With more than 10 years of experience at Google, VMware, and SAP, I've employed a range of approaches to foster design innovation in Cloud, Advertising, and Customer Relationship Management tools. ## Work Experience ### Product Design Manager @ TikTok Jan 2024 – Present | San Jose, California, United States ### Product Design Manager @ VMware Jan 2023 – Jan 2024 | Palo Alto, California, United States Led a UX team that designed VMware’s Cloud Platform Services including Identity, Access Management, Commerce, and global platform capabilities. ### UX Manager, Cloud Fulfillment & Optimization @ Google Jan 2021 – Jan 2023 | Sunnyvale, California, United States - Led and grew a UX team to design cost-optimized supply chain solutions for Google's computing infrastructure. - Established a UX vision and design process that positively influences business outcomes. - Launched a product from scratch, defining its branding, design system, and information architecture. ### Design Lead, Google Ads @ Google Jan 2018 – Jan 2021 | Mountain View - Reimagined the ads conversion tagging and advanced measurement experience for the first AI based ads campaign. - Revamped Ads Extension into a contextual, data-driven experience for monitoring coverage and performance. - Launched the lead form ads/extension buying experience across Search/Video/Discovery channels that drove rapid adoption ### Lead User Experience Designer @ SAP Jan 2016 – Jan 2018 | Palo Alto, CA Led the user experience for SAP Customer Relationship Management solution in the retail industry, providing a consistent experience across all channels and touchpoints. ### User Experience Designer @ SAP Jan 2014 – Jan 2016 Sales Cloud ### Web Developer @ University of Michigan Jan 2014 – Jan 2014 ### Research Assistant @ University of Michigan Jan 2013 – Jan 2013 Developing a medicine reminder prototype on Android platform. ### User Experience Design Specialist Intern @ SAP Jan 2013 – Jan 2013 | Palo Alto, CA ### Research Assistant @ ISU Smart Home Lab Jan 2011 – Jan 2012 Researched virtualization setup in the lab environment and health care in a home environment. Incentive-center Medicine Reminder App for Kid Researched, designed, and prototyped an incentive-center Medicine Reminder app for 9- 12 kid with ADHD, trying to improve their motivation of taking medicine themselves by implementing a build-in reward system Virtualization in Smart Home Surveyed, designed, and evaluated a virtualization solution for department wide project. Granted by the university, which will allow all the student and faculty have their own virtual image accessible from remote control and without Internet connection ## Education ### Master of Science in Information - Human Computer Interaction University of Michigan - School of Information ### Bachelor of Science in Software Engineering Iowa State University ## Contact & Social - LinkedIn: https://linkedin.com/in/hychenhci - Portfolio: http://www.hongyu.design --- Source: https://flows.cv/hongyuchen JSON Resume: https://flows.cv/hongyuchen/resume.json Last updated: 2026-04-13