• Designed and built 50+ websites for e-commerce, SaaS, personal brands, and retail

• Delivered brand identity, marketing assets, and design systems for startup clients

• Produced video content and social media campaigns using Adobe Creative Suite

• Designed product interfaces and UX flows for SaaS clients in Figma

Led redesign of an enterprise HR platform used by internal and client-facing teams across EY.

• Redesigned core user flows improving onboarding clarity and task completion

• Established reusable design components across multiple modules reducing implementation friction

• Partnered with product managers, engineers, and accessibility teams to ship WCAG-aligned features

• Defined scalable UX standards improving cross-team collaboration and reducing rework

Owned all creative and marketing output for a travel business.

• Produced 50+ campaigns, brochures, videos, social media assets, and email campaigns

• Designed and built the company website and all landing pages in Figma and Framer

• Edited promotional videos and motion graphics using Premiere Pro and After Effects

• Executed digital marketing strategies across social media and email driving customer growth

• Maintained brand consistency across all print and digital channels

• Managed multiple concurrent projects independently delivering on deadline

Collaborated with a cross-functional team to design the Shell Asia Rewards app for iOS and Android.

• Designed end-to-end user flows including onboarding, rewards redemption, and account management

• Created production-ready screens covering all key app states and interactions

• Worked closely with engineering and product teams to meet technical and brand requirements

• Contributed to a consistent design language across all screens and platform states