2024 — Now
2023 — 2024
Conduct usability tests for the current job management B2B SaaS, solving for the user pain points identified from the research findings by iterating the high-resolution mocks and interactive prototype while maintaining the design system.
Lead initiative for and contribute to task identification, prioritization, and progress monitoring.
Advocate for user experience improvements, taking charge of new component creation, and producing multiple concepts for team and client review, demonstrating creativity and design thinking.
Take ownership of Figma file organization by maintaining labeling systems and notes for improved clarity and workflow efficiency.
2022 — 2023
Construct the official marketing website and the B2B & B2C SaaS no-code data integration platform from ground up.
Synthesize research data to deliver, present, and iterate on data-informed, user-centered designs that exceed client preferences and expectations.
Design for a variety of platforms, e.g. desktop, mobile, and web, to create user centered products and write product copy that adapt to a broad spectrum of user journeys while keeping brand voice in mind.
Present design work to a cross-functional team, communicating design concepts that promote accessibility standards and inclusivity based on user insights and quantitative and qualitative competitive analysis.
2022 — 2022
Build a marketing website and an online educational platform B2B & B2C SaaS for the Botswana-based EdTech startup providing academic and career services to university students.
Collaborate with clients, product managers, and design peers to produce deliverables encompassing the end-to-end design process, including user research, feature ideation, wireframes, and developer ready handoff files.
Articulate design rationale and gather feedback to modify and revise designs that incorporate strategic, meaningful improvements that are grounded in the needs and goals of stakeholders.
Identify requirements and understand workflow pain points to establish best practices and maintain design systems.
New York, New York, United States
Designed and iterated on pages for the company website, which increased in 27,000 unique visitors YOY.
Managed and posted on social media accounts, increasing awareness of design service offerings.
Utilized data analytics to grow LinkedIn traffic by 476% within one month of start date.
Applied for 10 architectural and design awards on behalf of the firm, of which five were awarded.
Education
Hamilton College
Bachelor of Arts (B.A.)
Stuyvesant High School
High School
Temple University Tyler School of Art Rome