Delivered a complete inflight ordering system for low-budget airlines, including both passenger and crew portals, improving operational efficiency and enhancing user experience.
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Designed and implemented Aerkomm’s first design system, streamlining the design process, improving consistency across platforms, and reducing development time by 30%.
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Led end-to-end product design as the sole Product Designer, creating wireframes, high-fidelity prototypes, and information architecture for Mobile and tablet platforms.
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Conducted user research and usability testing, refining product features to enhance accessibility and improve workflows for time-sensitive tasks in the crew portal.
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Optimized passenger ordering workflows.
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Redesigned crew dashboard workflows, reducing order processing times.
Represented the UX/UI Department and collaborated with the Industrial Design and Interior Architecture teams on a sponsored project by PSA Peugeot Citroën Automotive Group. The initiative focused on innovating the user experience for autonomous vehicles, planned for release in 2025.
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Led the design team in conceptualizing and creating a mobile application serving as the primary user interface for the vehicle's functions and operations. This involved user journey mapping, wireframing, prototyping, and validating designs to ensure a seamless and intuitive experience.
15% through user-centered wireframes that effectively showcased property features and improved navigation flow
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Created high-fidelity website mockups that decreased client revision requests by 35% while maintaining brand consistency and meeting user expectations
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Streamlined the design-to-launch process by 20% through effective stakeholder collaboration, delivering websites that improved property conversion rates compared to previous digital assets
Contributed to 3 successful campaign launches by delivering creative strategies that effectively addressed clients' advertising objectives and audience engagement needs
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Designed cohesive visual assets across multiple channels that maintained 90% brand consistency while adapting to different media requirements
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Received positive client feedback on 85% of presentations by clearly connecting design concepts to business goals and demonstrating ROI potential