# Iryna Osipa

> User Experience Designer & Product Designer

Location: San Jose, California, United States
Profile: https://flows.cv/irynaosipa

Hi, I’m Iryna, a product designer with ~10 years of experience across UX and product strategy.

## Work Experience
### Product Designer @ ReturnQueen
Jan 2023 – Present | New York City Metropolitan Area
Redesigned the mobile app and delivered 10+ initiatives that boosted conversion and drove +45% revenue growth. I now lead initiatives expanding the company beyond returns into shopping, selling, and content creation to support the next stage of growth.

### Product Designer @ Clearvision - Now part of Eficode
Jan 2022 – Jan 2023 | San Francisco Bay Area
Led a website redesign improving consistency, navigation, and overall usability, reducing average time on task by 25%.

### Product Designer @ BLOCKTV
Jan 2018 – Jan 2020 | Kyiv, Kyiv City, Ukraine
- Fully launched a B2C cryptocurrency-focused media website with 11 million viewers as a lead product designer, taking ownership of the entire design process from research to deployment.
- Collaborated closely with cross-functional teams, including engineers, VP, product manager to ensure a seamless user experience.
- Designed user flows, wireframes, and high-fidelity prototypes, and validated design solutions through user testing.
- Developed a B2C mobile application in the App store and in Google Play.
- Contributed to the product launch by creating visually appealing materials about tokens launching including presentations, and startup one-pager that convey the message to investors and showcase the product’s unique value proposition.
- Continuously monitored product performance and made data-driven design decisions to improve user engagement and retention.

### Product Designer @ BLOCKTV
Jan 2017 – Jan 2018 | Kyiv, Kyiv City, Ukraine
- Designed 0-1 digital product solutions for various platforms, including a high-performance platform for trading cryptocurrencies (Getoken), an innovative hospitality concept (Gustavo) for savvy world travelers, and a language learning app (Coloread) for beginning learners and struggling readers.
- Incorporated stakeholder studies and findings into the design process to establish the best design strategy for each project.
- Analyzed customer needs and behaviors to inform the development of user-centered designs that solved real problems and met user expectations.
- Conducted competitive analysis to understand the market landscape and identify opportunities to differentiate the products and improve their competitive advantages.
- Engaged with stakeholders and gathered feedback throughout the design process to ensure the products met their needs and business objectives.

### Product Designer @ GNS-IT
Jan 2016 – Jan 2017 | Kyiv, Ukraine
- Collaborated with the design team to create a B2B and B2C website (GoFit) for sports organizations like gyms, yoga, and box studios, etc.
- Studied the market along with potential competitors to determine which features would be most useful for both businesses and customers
- Worked with business analysis, user flow, functionality, and user journey definition.

### Graphic/Web UI/UX Designer @ Room №10533
Jan 2016 – Jan 2016 | Kyiv, Ukraine
- Launched “Mobile security” feature on iOS and Android mobile apps for 3 big Ukrainian telecommunications companies, Lifecell, Vodaphone, and Kyivstar. “Mobile security” is a service that will help to check your mobile telephone in case of its loss quickly.
- Designed B2C websites for the brands Imperial Tobacco Ukraine, Kyivstar, Vodafone, Lifecell, Concept Bride, CodeKY, Tripmydream, Viasat, Nova Poshta, Whiteshield Partners, MySafety, etc.
- Worked on brand identity design, presentations, and printing.

### Graphic Web Designer @ New Strategies Group
Jan 2015 – Jan 2016 | Kyiv, Ukraine
- Designed B2C websites and digital campaigns for Danone, Fa, Taft, Palette, Prostokvashino, Aktivia, Tioma, and Philips brands.

### Online Marketing Specialist @ X-tend Group
Jan 2014 – Jan 2015 | Kyiv, Ukraine

### Online Marketing Specialist, SEO Specialist @ uGift
Jan 2013 – Jan 2014 | Kyiv, Ukraine
uGift is a startup that provides a range of instant gift card solutions for small and medium businesses.


## Education
### Master's degree in Marketing/Advertising Business
State University of Trade and Economics

### Graphic Design
Local Design School


## Contact & Social
- LinkedIn: https://linkedin.com/in/iryna-osipa
- Behance: https://www.behance.net/irina_kuchinskaya

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Source: https://flows.cv/irynaosipa
JSON Resume: https://flows.cv/irynaosipa/resume.json
Last updated: 2026-04-13