• Led and redesigned the user experience and interface for the Vevo TV app and shipped across Amazon Fire TV, Roku, TiVo, and PS4

• Lead designer for Vevo Watch Party (later rebranded to Vevo Live) which allowed fans to build collaborative playlists and watch videos together, as well as exclusive live content with their favorite artist

• Led exploration for a live-streaming artist tool

• Designed end-to-end experience for notifications and iOS ipad app

• Communicated ideas with mockups using Sketch and prototyping tools

• Worked with user research to validate ideas with user testing

• Led weekly design meetings and contributed to building a new and scalable design system for Vevo

• Worked cross functionally to developed other visual assets such as landing pages, app store banners, and promotional material around products and features

• Designed and led art direction for ad campaigns, promotional marketing, events

• Contributed to early stages of new identity/rebrand development

• Conceptualized and designed in conjunction with creative directors, as well as independently

• Worked with cross-functional teams to create hi-fidelity mockups and develop spec templates for Vevo products