Lead UX for supplier-facing experiences within Coupa’s enterprise platform, focusing on complex workflows across onboarding, transactions, and supplier intelligence.

• Drive end-to-end design strategy,

• Shaping scalable systems that support global suppliers across diverse use cases from SMBs to enterprise

• Connect product, data, and AI capabilities into cohesive experiences that reduce friction, improve decision-making, and drive adoption.

Lead Designer for CLM Products, Supplier Portal & Payment, and Global Community Site

Adopt UX Strategy, create end-to-end enterprise product design, AI-driven technology, accessibility, and design system

Impact: Simplifying Complex Workflows, reduce user errors and risks, driving user adoption and retention.

• Responsible for designing end-to-end UX strategy for a real-time cloud application platform for managing contracts, templates, and risk assessment. It Increased user adoption by 25% and Reduced user errors in risk assessment forms by 40%

• Hosted brainstorming session with product stakeholders, it help align teams around a clear vision and drive user centric decision.

• Developed wireframes, prototypes, and visual designs and ensuring a consistent and intuitive user experience.

• Collaborated with project managers, developers, and UX researchers to create enterprise products on mobile and web platforms

• Contributed to the visual language of the design system, collaborated with AI technology, and delivered data-driven design solutions for various enterprise software products.

• Worked with stakeholders to host design sessions and re-design a community site based on user interviews and research data. It improved user engagement, enhanced content discoverability, and strengthened community participation

• Re-design end-to-end product of enterprise applications (CPQ, CLM, Sign, Document Generation and Approval), delivering products in cross-functional teams from start to finish, which used by Fortune 500 quote-to-cash customers.

• Hands-on experience of working with Salesforce Lightning Design Component and Visual Force.

• Product Design includes user researching, story mapping, ideation, wireframe, working prototype and

pixel perfect high-fidelity mockups. My design focus on usability engineering, user-centered

design practices, accessibility, and delivering beautiful, clean and elegant visual user interface.

• Working experience on AI technology. Create “personal assistant” that is designed to help executives

and sales-reps do their job quicker.

• Working with Platform team to create a net-new design system.

• Training development teams in Design Thinking. Work closely with PMs, Developers and QA.

Reviving branding and style guide for next gen products and mobile experiences. Defining

design styles, patterns and system for UX team. Besides, creating UX-centric layout for multiple products by working collaboratively with interactive designers, engineering and product team. Most recent work includes "Max", which applied AI for Apttus Omni™, the Intelligent Middle Office Platform, utilizing an intelligent conversational user interface to deliver insights and recommendations to help sales for enterprises.

Apttus is a Silicon Valley-based global provider of the Intelligent Middle Office platform allowing enterprises to automate and optimize their most critical revenue and commercial relationship management processes.

Prototyping, creating high fidelity mockups, working closely with UX manager, product owner and engineering teams on creating multiple complex network security testing applications.