# Jackie Wu > User Experience Design | UX Research and Analysis | Design Thinking | Holistic Design | Strategic Approach Location: San Francisco Bay Area, United States Profile: https://flows.cv/jackiewu With nearly two decades of experience at industry leaders like AOL, EA, and Storm8, I specialize in building scalable design systems that drive measurable business growth. My approach combines a deep academic background in Human Factors (HCI) and Psychology with a high-velocity, AI-integrated workflow. I have a proven track record of reducing production cycles by 20% and improving task completion rates by 60%. Currently focused on the intersection of UI/UX and Artificial Intelligence, I help organizations transform complex user journeys into intuitive, high-performing digital products. USABILITY/DESIGN TRAINING: User Advocate, Usability Testing, Focus Group, Competitor Analysis, Collaborate with the cross-functional team. UX TOOLS: Figma, Adobe Illustrator, Photoshop, CSS, HTML, Wordpress / Elementor ## Work Experience ### Senior UX/UI Designer @ Ai Summit by TechEquity Ai Jan 2024 – Present • Strategically created and maintained marketing campaigns design system across social media, driving event attendance to 2000+ attendees - an increase in participant engagement and revenue generation. • Restructured the event website's information hierarchy, resulting in a decrease in user bounce rate and an increase in page views per session, regardless of entry point. • Created solutions that drive both user satisfaction and meeting business metrics by creating an interactive map and an exhibition booth setup request form, resulting in a 50% increase in booking efficiency and eliminating unnecessary communication. • Growth mindset and adapt AI throughout workflow including note-taking, ideation, graphic asset generating and refining, and copy-writing. ### Lead UI/UX Designer @ Storm8 Jan 2016 – Jan 2023 | Redwood City, CA • Strong communication and project management skills. Optimized design and development workflows by creating and maintaining a coherent design system, resulting in a 10% reduction in production time and a decrease in design inconsistencies within a suite of products. • Led the Growth Team to collaborate closely with 3 development/cross-functional teams to enhance user experience and drive engagement. Shaped processes to establish and sustain a scalable and consistent design language by introducing a stack scheduling system, synchronizing milestones for three development teams including non-design teams & stakeholders, which resulted in a 20% reduction in project completion time and a 75% on-time deliveries. • Ability to work with specifications that are not clearly defined. • Drive the creation of innovative design solutions by incorporating real-world concept throughout the user journey, leading to an increase in user engagement, a reduction in onboarding drop-offs, and a boost in long-term user retention rates. • Enhanced global market penetration for products and brands by elevating localization quality, ensuring typography and linguistic accuracy across diverse markets. ### Senior UX Designer @ Storm8 Jan 2011 – Jan 2016 • Worked closely with the product, art, and the engineering team to bring product from 0 to 1. • Developed UI/UX designs to enhance user experience and drive engagement. • Established a usability lab and observation room for mobile games at Storm8, facilitate usability testing for all Storm 8 products. • Implemented user feedback to improve app usability and increase user satisfaction. ### UI Designer @ Digital Chocolate Jan 2010 – Jan 2011 • Designed engaging on-boarding experiences and targeted notifications to drive user acquisition. • Led the design and user experience development of the Facebook Game: Millionaire Boss from concept to launch. ### User Experience Designer II (Contractor) @ Electronic Arts Jan 2009 – Jan 2010 • Collaborated with the research team to design effective UI for Pogo.com and Clue episode store on web. • Implemented user experience enhancements to improve customer engagement and satisfaction. ### User Experience Designer (Contractor) @ AlikeList Jan 2009 – Jan 2009 • Designed and improved communication and marketing tools for small and medium-sized businesses at AlikeList. • Developed mockups and wireframes for SMB registration and business claim processes to enhance user experience. • Collaborated with cross-functional teams to implement innovative solutions for business growth. • Utilized skills in UX design, wireframing, and communication to drive successful project outcomes. • Startup working environment ### UI Designer @ Gaia Interactive Jan 2008 – Jan 2008 • Worked on Avatar Store and dressing/fitting room experience. ### UI/UX Designer @ AOL Jan 2005 – Jan 2008 • Expend the user market by initiating and developing the first version of the iPhone app within 6 weeks, a fast turnaround time in meeting the early adopters’ demand. • Collaborated with cross-cultural teams and revamped AOL Mail, Message and AOL Pictures to the web 48 million global users across 36 countries. • Developed a management tool (AOL Pictures) with face recognition technology on desktop and mobile. • Led a heuristic evaluation of users' communication habits, resulting in design improvements. ### CAE @ Palpilot Corp. Jan 2004 – Jan 2005 ### Researcher @ National Tsing Hua University Jan 2002 – Jan 2002 Research and Cultural Exchange Fellowship (Summer Institute in Asia sponsored by National Science Foundation), Industrial Engineering Dept., National Tsing Hua University at Taiwan. Researched interface design of Mobile Computing: cellular phone/PDA. User Study Research were conducted to learn Taiwanese users’ usage pattern and their expectations toward the future mobile computing. Networking with international scholars. ### Technical Collaborator/Student Researcher @ Brookhaven National Laboratory Jan 2000 – Jan 2001 Redesigned and improved the interface designs for Nuclear Power Plants Review Guideline. ## Education ### MS in Human Factors and Ergonomics San José State University ### MS in Technological Systems Management Stony Brook University ### BS in Psychology, Business Management Stony Brook University ### Master of Science - MS San José State University ### Master of Science - MS Stony Brook University ## Contact & Social - LinkedIn: https://linkedin.com/in/jackiewu - Portfolio: http://www.gaiaonline.com --- Source: https://flows.cv/jackiewu JSON Resume: https://flows.cv/jackiewu/resume.json Last updated: 2026-04-13