# James Goudy

> Creative Product Leader | Design Strategist | Building elegant, user-first digital experiences

Location: Walnut Creek, California, United States
Profile: https://flows.cv/jamesgoudy

I’m a design-led product strategist who blends creative vision with business acumen to build digital experiences that are as intuitive as they are impactful. With a background in user-centered design and a passion for leading high-performing teams, I help organizations translate complexity into clarity, crafting products that not only meet user needs but drive measurable business results. 

As a creative leader, I have had the privilege to deliver thoughtful, elegant solutions at scale for organizations including Westfield, URW Airports, CBS Interactive, Xoom, The History Channel, Walmart, Kroger, Purell, Gillette, HarperCollins, Harlequin Publishing, Fox Racing, Charles Schwab, The City of San Francisco, The City of Concord, and the US Air Force.

## Work Experience
### Product Strategy and Design @ Aviamedia
Jan 1999 – Present | San Francisco Bay Area
Aviamedia works with some of the leading organizations in the world, advancing business and consumer experiences with innovative solutions that integrate, inform and enable millions of transactions and scalable revenue.

### Product Strategy and Design @ Franchise Pro, Inc.
Jan 2023 – Present

### Product Strategy and Design @ Fuze Media Systems
Jan 2005 – Jan 2008 | South San Jose
Planned, designed and led the creation of all visual design for the FUZE home entertainment brand, marketing and products.  User experience was tailored to work on and synchronize between mobile, desktop and living room media devices. Led strategic integration of media vendors like Netflix, Pandora and others into the user experience.

### Interaction/Visual Designer @ Zero G Software
Jan 2003 – Jan 2005 | San Francisco
Led design efforts for the Zero G company brand, marketing, and product line of multi-platform installers. Responsible for various informational graphics, data sheets, corporate website, product packaging, and more, across multiple languages and markets. Successfully helped, through a range of promotional and sales materials, position Zero G for acquisition by Macrovision in 2005.

### Interaction/Visual Designer @ Charles Schwab & Co. Inc.
Jan 2000 – Jan 2002 | San Francisco
Led design strategy, visual design and interaction development of the first-generation networked digital signage system in use by the Schwab branches.  The system was comprised of 4 edge-to-edge plasma displays in a multi-configuration 'liquid billboard', a standalone 'totem' kiosk, and a 'Schwab TV' 50" plasma.  Designed a dashboard website for merchandising managers to remotely plan, administer and monitor merchandising plans in the Schwab branches.  Also designed corporate graphics for the Schwab annual reports and other communication materials.


## Education
### Bachelor of Arts (B.A.) in English Language and Literature/Letters
University of California, Berkeley


## Contact & Social
- LinkedIn: https://linkedin.com/in/jamesgoudy
- Website: https://www.aviamedia.com
- Website: https://www.franchisepro.ai

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Source: https://flows.cv/jamesgoudy
JSON Resume: https://flows.cv/jamesgoudy/resume.json
Last updated: 2026-04-08