# James Laird

> Senior Product Manager | Production GenAI Systems, Design

Location: San Francisco Bay Area, United States
Profile: https://flows.cv/jameslaird

Hands-on product leader with 15+ years across product management, UI/UX, user onboarding, game design, analysis, and production.

Former engineer, former designer with experience leading generative AI systems into production.

## Work Experience
### Senior Technical Product Manager @ Joyous
Jan 2026 – Present

### Director of Product Management @ Series Entertainment
Jan 2024 – Jan 2025
Owned strategy and execution for Rho Engine, a multimodal AI-native platform powering multiple live, consumer-facing products and internal teams.

Led development and adoption of AI workflows, reducing content creation time by ~30% without sacrificing user-perceived quality.

Led go-to-market teams from concept through market testing and soft launch.

Prototyped multi-step and agentic AI tools and gameplay to inform strategy and investment.

### Lead Product Manager @ Pocket Gems
Jan 2015 – Jan 2024 | San Francisco
Product leader for cross-functional project teams across all phases of product lifecycle. Delivered measurable results in retention, engagement, and technical performance. Shipped or contributed to nine live titles.

### Founder, Project Lead @ Two Trees Studios
Jan 2011 – Jan 2015 | San Jose
Founded and led an independent studio developing educational games for Stanford Medicine on a contract basis.

### Sr. Programmer @ IMVU
Jan 2012 – Jan 2015 | Mountain View
Full stack development on IMVU's website, web backend, PC client, mobile app.

### Project Manager & Lead Designer @ Hexify / Lightside Games
Jan 2011 – Jan 2012 | Mountain View, California, United States

### Content Designer @ Cryptic Studios
Jan 2009 – Jan 2011
Shipped Champions Online, Vibora Bay expansion, and internal prototypes.

### Programmer @ Cryptic Studios
Jan 2007 – Jan 2009
Built foundational content systems and tooling in the Cryptic MMORPG Engine.

### Software Engineer @ The HDF Group
Jan 2005 – Jan 2007


## Education
### BS in Computer Science
University of Illinois Urbana-Champaign


## Contact & Social
- LinkedIn: https://linkedin.com/in/jlaird-product

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Source: https://flows.cv/jameslaird
JSON Resume: https://flows.cv/jameslaird/resume.json
Last updated: 2026-04-05