Exploring how optimizing performance wellbeing leads to better business outcomes.

There’s a split right now: productivity systems that ignore the human, and wellness practices that only work when you have spare capacity. I’m interested in integrating both: bringing the humanist into productivity.

Pivoted from pre-therapy prep → founder-mentor/advisor matchmaking. What I learned: people need continuous support embedded in their operating rhythm.

Now building in public and talking to founding teams about what it would look like to make wellbeing a proactive foundation for sustainable performance. Open to conversations with others thinking in this direction.

Collect colorful, structurally whimsical fine art at: jansimmalaart.store

• Business Development: Turned a solo fine art practice into a working business, developing product lines, testing pricing strategies, and selling directly to customers at art shows and markets.

• Content Creation & Marketing: Created consistent social media content, email newsletters, website copy, and promotional materials by applying product marketing principles to grow and engage a creative business.

Lightship is a B2B2C tech-enabled service company that provides clinical research solutions to help pharma companies run hybrid clinical trials.

• Unified User Experiences: Partnered with the CPO and product managers to design a comprehensive product and service ecosystem, ensuring a seamless and unified experience for both external and internal users.

• User Research: Synthesized qualitative insights from user interviews and usability tests into actionable opportunities for increasing engagement.

Tag.bio is a data science and AI startup that helps pharma & healthcare organizations build a data mesh platform so that they can productize their data.

• Significantly Increased Sales Qualified Leads: Helped secure contracts with big companies by collaborating with the CEO, marketing, and sales team to refine messaging and positioning, write case studies, and create pitch decks.

• Unified Customer Experience: Increased engagement by redesigning the company’s brand, marketing, and sales assets to be unified across channels.

• Growth Experiments: Increased lead conversion by running experiments such as A/B tests and multivariate tests on website, email, and ad campaigns.

Wanda is a B2B2C healthtech startup providing a predictive remote patient monitoring solution to reduce hospital readmissions.

• Unified User Experiences: Led a comprehensive redesign initiative to unify patients' and clinicians' experiences, such as redesigning the patient app and developing a design system, resulting in an enhanced user experience.

• Expanded On Product Features: Acted as a PM to ship new product features, such as reporting, to help clinicians manage their workflows.

• Mentorship: Mentored two interns on user research and UX design by preparing work to be completed, reviewing their work and giving constructive feedback.