# Jashan Gupta > Senior Product Designer @ Intuit | Enterprise UX · Platform Thinking · AI-Driven Experiences Location: San Francisco Bay Area, United States Profile: https://flows.cv/jashangupta Senior Product Designer with 8+ years of experience shaping enterprise and mid-market solutions in fintech. I specialize in platform thinking, research-driven strategy, and cross-functional leadership—translating complex problems into scalable systems and measurable business outcomes. At Intuit, I’ve led design across Expense Management, Project Financials, Revenue Recognition, Fixed Assets, and Dimensions—delivering 20%+ engagement uplift and +10 PMF on key initiatives. I defined the Shared Dimensions strategy across orgs (25+ studies, concept tests, VP-level buy-in) and am currently designing an AI onboarding agent to streamline enterprise adoption. I also mentor designers, influence roadmaps through executive storytelling, and align teams around a shared vision. ## Work Experience ### Senior Product Designer @ Intuit Jan 2022 – Present | Mountain View, California, United States • Shaped product vision across Expense Management, Project Financials, and core accounting (Revenue Recognition, Fixed Assets, Dimensions) for mid-market & enterprise customers. • Defined and led Shared Dimensions strategy; 25+ studies and concept tests; cross-org alignment and leadership buy-in; foundation for multi-entity reporting. • Launched Project Financials features (Estimates vs Actuals, Change Orders, KPI cards) → 20%+ engagement uplift and +10 PMF. • Mentored designers and influenced roadmaps via storytelling and structured reviews. • Designing an AI onboarding agent that restructures enterprise books and optimizes categorization to accelerate adoption. ### Design Mentor (ADPList & Springboard) @ adplist.org Jan 2021 – Present | San Francisco Bay Area Mentored 30+ designers globally through ADPList and Springboard bootcamp, focusing on design strategy, career growth, and systems thinking. Helped mentees refine portfolios, improve storytelling, and advance toward senior roles. ### Senior Product Designer @ Rocket Lawyer Jan 2021 – Jan 2022 | San Francisco Bay Area • Led research & design for upsell/cross-sell funnels (web & mobile). • Built a scalable design system foundation adopted org-wide. ### Product Designer @ Rocket Lawyer Jan 2020 – Jan 2021 | San Francisco Bay Area ### Product Designer @ Stardog Jan 2019 – Jan 2020 | Washington D.C. Metro Area Led a team of 6 designers to redesign the Stardog Enterprise SaaS platform by making it accessible for non-technical users to create knowledge graphs with minimal coding requirements. Conducted interviews and co-design with 5 customers and tested the prototype with 7 users of differing knowledge levels. Managed the high-fi prototype design and evaluations, designed 4 critical components using the Blueprint.js design system, and created design documentation around UI, user-flows, and micro-interactions. ### UX Engineer @ University of Maryland Jan 2018 – Jan 2020 | College Park Defined the product strategy, brand direction, designed and developed a responsive online registration platform that contributed to 400% increase in revenue of the SAT Prep classes over 1 year. ### Product Design Intern @ JDA Software Jan 2019 – Jan 2019 Led the redesign of the supply chain visibility and resolution product; conducted heuristic evaluation of current product; collaborated with the Chief Design Officer to ideate 20+ solutions; created 5+ high-fidelity designs & prototypes. ### Sr. UI/UX Designer @ DocOn Technologies Jan 2018 – Jan 2018 | Bengaluru Area, India Led end-to-end execution of 4 individual UX projects, from product strategy, extensive user research with 20+ participants and ideation to design. Various products included iOS electronic medical record system, web appointment & queue management system, DocOn TV and a patient web app. Products were used by 700+ hospitals and 1 Million+ patients in India and contributed to 500% growth of the company over 1 year. ### UX Designer @ DocOn Technologies Jan 2017 – Jan 2018 | Mumbai Area, India ### UI/UX Consultant & Business Roles @ Freelance UI/UX Designer Jan 2014 – Jan 2017 | New Delhi Area, India • Delivered UI/UX consulting for an eCommerce Android app, including brand identity, wireframes, prototypes, and developer collaboration to ensure execution quality. • Prior roles in project management and business development, building foundations in cross-functional alignment and customer-facing strategy. ## Education ### Master of Science - MS in Human Computer Interaction University of Maryland ### Bachelors of technology in Civil Engineering Punjab Engineering College ## Contact & Social - LinkedIn: https://linkedin.com/in/jashangupta - Portfolio: https://jashangupta.com/ --- Source: https://flows.cv/jashangupta JSON Resume: https://flows.cv/jashangupta/resume.json Last updated: 2026-03-25