Interaction and UI design for various machine learning services, reporting and conversational support tools used by Apple’s support and retail teams.

I led UX/UI design efforts for client projects, including the National Museum of Qatar and Yale School of Medicine.

Across those projects I took on primary ownership of interaction design, usability evaluations, creation and maintenance of component-based atomic design systems, UX copywriting and interactive prototyping.

I led product strategy for the collaboration and support tools Atlassian presales teams used to interface with customers. I drove projects aiming to reduce friction in the product trial and help experience across multiple customer contact channels, and managed department reporting on key operational and conversion metrics.

I managed Atlassian's small, but mighty team of product onboarding specialists. My goals drive up user engagement and free-to-paid conversion rates, and to do it all at scale in adherence to a low touch, data-informed growth/support model.

• Content Strategy: Drove content strategy for team’s expansive internal product knowledge base.

• Voice of the User: Designed a standard reporting framework for delivering new user feedback trends and actionable product engagement insights to product leadership.

• Leadership and Training: designed and delivered team's new hire onboarding plans, career progression frameworks and channel-specific customer engagement playbooks.

• Advised new Atlassian customers on tool customization, configuration and best practices. I specialized in Atlassian's two flagship applications -- JIRA and Confluence.

• Partnered with product teams to provide detailed reports on engagement and usability patterns, driving quarterly product and content marketing roadmaps.

Inside sales rep for top virtualization, storage, networking provider Kovarus. I was responsible for new to existing lead generation and administration of company's sales operations tools, including Salesforce and internal inventory / product quoting systems.

• Kovarus New Employee of the Year, 2008