Leading global UX Design, Research, Content, & Product Communications teams as we navigate the transition to an AI-native organization.

Authored and shipped DigiCert's Product Experience North Star, a measurable 8-point strategy and implementation framework targeting specific business priorities with defined customer outcomes. Initial releases leveraging the North Star framework saw an average 70% jump in comprehension and satisfaction and provided everyone with a shared understanding of what "good DigiCert UX" delivers for the business.

• Aligned short and long-term design strategy with business OKRs in partnership with PM and Engineering, with clear measurements for success

• Defined and delivered DigiCert's design system "Strata" and rolled out across the global portfolio

• Conceived and launched an annual global hackathon spanning 5 continents and hundreds of employees as part of our ongoing efforts to continuously boost innovation; projects directly impacted product strategic direction, roadmaps, and patent submissions and served as a rallying point for our AI strategy.

The Google UX Community team works to increase business impact for 6000+ UXers across all of Google's product areas through a wide range of service and surface design. Led a multidisciplinary team responsible for community research and investments, driving design and content strategy across internal channels and surfaces, producing Google's annual internal global UX conference and design showcase, and delivering company-wide training in design sprint methods and techniques.

Led the transition to evidence-driven product design for the world’s top global aviation data & analytics brand, transforming a portfolio of legacy data products and services to deliver higher level insights and analysis and partnering with product management and engineering squads to lead discovery for new business.

• Scaled UX from a 3-person IxD team reporting to an IC PM to a multidisciplinary organization reporting to the COO in 2 years, including hiring director level talent

• Redefined MVP best practices for the company by introducing low and no-code prototyping, reducing engineering resource requirements by >50% for our pilot projects and drove the model throughout squads and verticals

• Launched Cirium’s design system serving as the company’s first single source of truth for >150 global engineers