# Jay Hong > Product Designer Location: Mountain View, California, United States Profile: https://flows.cv/jayhong Award wining product designer focusing on consumer electronics products including smart assistant, TV content discovery and engagement. ## Work Experience ### Principal Product Designer, Xbox Advertising @ Activision Blizzard Jan 2025 – Present | San Francisco Bay Area ### Senior Product Designer @ Meta Jan 2023 – Present | San Francisco Bay Area * Design lead for Meta Quest headset setup experience across both VR and mobile platforms/ * Create intuitive and educational ux flows for increase onboarding completion and product satisfaction/ * Influence product roadmap by advocating for platformization, scalable design patter ns across multiple device ecosystem. * Improve team alignment and delivery through streamline communication. ### Design Lead for Samsung Gaming Hub @ Samsung Electronics America Jan 2020 – Jan 2023 | Moutain View • Design lead on Gaming Product for visual display, with ambitious scope and tight deadline • Leading multiple strategic initiatives, including Cross platform, Content engagement and retention, UX system, etc • Shaping projects’ roadmap and strategic directions with cross functional partners. • Optimizing processes and pair up designers to maximize impact and collaboration efficiency. • Managing projects expectations, day-to-day performances and deliverables for the design team. ### Lead Interaction Designer for Samsung TV Plus @ Samsung Electronics America Jan 2017 – Jan 2020 | Mountain View, California, United States • Interaction lead for Samsung TV Plus, ad based free tv for visual display • Defining, iterating and developing product features with product manager and stakeholders • Designing product end to end for content engagement and user retention strategy • Collaborating with UXR closely for user testing and product iterations • Designing voice UI for future voice assistant-centric products • Working closely with product manager and stakeholders to improve current UX system ### User Experience Designer @ Samsung Research America (SRA) Jan 2017 – Jan 2017 | Mountain View CX Lab - Discover new opportunities with display - Craft user use case scenarios - Create wire frames for product prototype - Conducting comparative research new ideas and valuable insights - Discovering opportunity areas around AR and Voice interface for visual display ### User Experience Design Intern @ Samsung Research America (SRA) Jan 2016 – Jan 2017 | Mountain View Think Tank Team • Researching and brainstorming new ideas and valuable insights • Creating new product experiences from interaction prototyping to pixel-perfect design • Designing and testing Android OS UX/UI for discovering new opportunities and challenges. • Working cross platform products including mobile, tablets, TV, and wearables. ### Design Researcher @ Radical Sensing Jan 2015 – Jan 2015 | Los Angeles, CA • Sponsored by Media Design Practices department in preparation for Microsoft Design Expo • A body of work at the intersection of wearable technology, olfaction and performance research. • Directed use-case scenario lm • Created 3d printed & physical computing prototypes • Conducted performance research (“performance prototyping”) ### Creative Intern @ TBWA\Media Arts Lab Jan 2015 – Jan 2015 | Santa Monica, CA • Work in interdisciplinary media environment • Collaborate with different teams on projects and provide cross platform designs • Work on strategic concepts and ideas • Video productions and motion graphics designs ### Design Researcher @ Laboratory of Speculative Ethnology Jan 2014 – Jan 2014 | Pasadena, CA • Assisting professor Elizabeth Chin, in researching and developing the concept of anthropologist as aliens • Creating rapid prototypes and wearable with arduino and sensors to discover various ways of documentation • Field researching the modern cities with wearing loud patterned lab coats ### Digital Media Designer @ Disney Publishing Worldwide Jan 2011 – Jan 2012 | White Plains, New York • Designer for interactive apps and eBooks with working high quality prototypes for idea pitching • Marvel tied in sticker books and collaborated books • Worked on over 40 Tier 1 eBook front matters • Participated in 2 major hit series print books ## Education ### Master’s Degree in Media Design Practices - STEM ArtCenter College of Design ### Bachelor of Arts (BA) in Illustration Rhode Island School of Design ### High School Escola Graduada de São Paulo ## Contact & Social - LinkedIn: https://linkedin.com/in/jaystal - Website: https://jaydesign.webflow.io --- Source: https://flows.cv/jayhong JSON Resume: https://flows.cv/jayhong/resume.json Last updated: 2026-02-23