Adaptive software engineer with a passion for creative problem solving, communication, collaboration, problem deconstruction, and people. Strong understanding of full-stack systems. Deeply driven to actively support/participate in the march towards equity, justice, and representation in tech.
Brought on board by a former supervisor at WorkWave to develop two disruptive startup ventures (ShoutOut.biz and Parlay Cafe) with aggressive financial goals, tight deadlines, and limited resources. Wearing "multiple hats," managed third party Customer Service, HR, Payroll, and Marketing Departments. Directed sales plan development and marketing execution.
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Defined vision and initiated market test for ShoutOut.biz, collaborating with CEO on an industry-changing food delivery and media partnership business model for small to midsize businesses.
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Shaped account strategy, designed sales process, and defined metrics designed to assess viability and scalability.
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Crafted value proposition and sales pitch for advertisers (Car-top LED signage) and restaurant partners (Free delivery to customers plus inclusion in traffic building printed insert/' Valpak').
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Secured 9 restaurant partners, including Temecula Corner Bakery, Bushfire Grill, and Annies Cafe, through savvy targeting, aggressive cold calling, and triggered email campaign, while managing advertisers.
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Analyzed performance data to determine ROI that assisted the CEO in the "go/no go" decision.
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Created training to improve satisfaction that reduced customer complaints by 90%.
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Launched Parlay Cafe, an upscale coffee shop located in a high-traffic mall with paid member's area, hourly rentable offices, and conference room, geared towards 'on the go/work from home professionals.'
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Orchestrated on-budget opening 3 days ahead of schedule by overcoming obstacles, facing challenges head-on, and pivoting to address short-term needs while keeping an eye on long-term goals.
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Spearheaded brand awareness campaign through print advertising, digital marketing, and website design.
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Trained staff on sale techniques in critical areas to move prospects through the sales funnel.
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Identified, prioritized, and pursued large companies to fuel revenue by renting conference rooms for team meetings and training
Recruited to grow area sales for a fast-growing software company and leading provider of highly scalable, cloud-based Software-as-a-Service (SaaS). Charged with expanding market share by increasing Fleet Management Software product line sales to small & medium-sized (SMB) businesses for the company's largest region. Analyzed market trends and competitive actions to develop strategic sales plans. Demonstrated an unwavering commitment to customer service, adding new customers while maintaining premium service levels with existing accounts.
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Took ownership of largest territory; gained access to decision-makers and influencers through persistent prospecting, cold calling, and networking.
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Produced record-setting 20% increase in 'warm leads' in three weeks by increasing daily contacts and overcoming lack of first-mover advantage in a saturated market through skillful lead nurturing and solutions-based selling.
WorkWave - B2B Territory Sales Manager, Field Sales Representative, (continued)
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Drove full sales life cycle for targeted Business to Business (B2B) customers from pitch through contract negotiations.
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Went above and beyond to fuel new account acquisition. Proactively gained knowledge of the company's entire product portfolio, becoming the first and only field sales representative to deliver "add-on" sales.y.
Talent Adviser specializing in partnering and executing full life cycle recruitment to source, attract, select, and hire superb candidates for a world-class organization. Handled scheduling of candidate interviews, reference checks, and submitting fully vetted candidates to clients. Balanced need to achieve quotas with the meeting client specification, operating with the highest level of integrity.
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Hired into a 6-month development program; earned fast track promotion from an administrative position to recruiter in only 3 months.
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Created revenue pipeline and generated leads by leveraging talent intelligence tools such as Monster, Dice, LinkedIn, and social media and additional analytics to develop acquisition tactics for hard-to-fill positions.
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Leveraged efficient and effective recruiting strategies to source 400+ quality candidates for technical roles, leading to ~$80K in revenue.
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Found and placed the highest value permanent candidate in 7 years through innovative targeting strategies.
