Full stack software engineer developing and maintaining code across all aspects of a complex React app

for creating and managing ads on Facebook. Focus was on small businesses that account for ~80% of

active advertisers on Facebook.

● Improved the entrypoint for our ad creation tool on small businesses Facebook Pages’, driving an

increase of thousands of monthly active advertisers, and fulfilling 90% of the team’s goal for 2022

H1.

● Developed a Machine Learning feature, based on a majority of Facebook Pages, to create a smart

default targeting option for advertisers.

● Designed and implemented robust backend systems, consolidating code to make porting features

from web to mobile efficient, reliable, and easily extensible.

● Regularly worked with our Data Science team to analyze and monitor our experiment data to plan

iterations and diagnose areas for deeper investigation.

● Member and then leader of the team that developed Ad Center, our centralized surface for managing

ads by small businesses on Facebook, which was important for improving advertiser loyalty.

● Built out modular and portable React UI’s to manage ads across different Meta platforms working

closely with graphic designers.

● Provided general operational support to the team, with on-call maintenance of the product.

• Contributed data summarization tools to Morphie (https://github.com/google/morphie), an open source C++ tool that

generates graphs from forensic data, as part of the Security and Privacy division

• Implemented suite of graph transformations, and tested extensively using Google Test library

• Developed a data visualizer/debugging tool for the Bloomberg terminal called OVIZ

• As a separate project, developed a tool in Python to simulate trading scenarios on proposed models for a modernized order

management

• OVIZ displays complex financial transactions in a tree diagram to allow the user to track the allocation of specific trades

• OVIZ was originally intended to be an internal debugging tool, but was eventually rolled out to clients after several clients

expressed interest in using it

• Wrote backend service in C++ and frontend in JavaScript