• Created AI Agent system prompts to ensure consistency at scale

• Crafted clear, concise, well-organized content design that was localized into 56 languages

• Created an intake form that optimized and expedited the full content design project lifecycle, from PM kickoff to engineering handoff

• Coordinated with Product, Design, Engineering, Localization, Product Marketing, and Sales to create Content Design with outstanding UX, while balancing aggressive business goals

• Worked alongside designers in Figma throughout the design lifecycle

• Fostered positive cross-functional, global team relationship building by facilitating a “question of the week” team building activity and by hosting a virtual holiday ugly sweater contest event

• Was nominated for the TikTok GMPT Team Player of the Year Award

• Created a comprehensive content style guide that covered categories like formatting, punctuation, common terms, brand specific terms, and guidelines

• Updated all of the copy in an e-commerce ticketing flow to adhere to the new style guidelines

• Collaborated with the Product Strategy, Design, and Product Marketing teams to write UX copy for a new product launch

• Socialized the benefits of the style guide and the content design discipline as a whole with cross functional teams that included representatives from design, product marketing, engineering, production, and senior staff

• Worked in Figma alongside the design team to update copy directly to create clear lines of communication and to increase speed to delivery

• Collaborated on designs with Product Managers, Product Marketers, UX Designers, UI Designers, Engineers, and Senior Staff Stakeholders to create experiences that better serve our customers

• Created copy with a responsive mobile first focus

• Collaborated with our data science team and engineering team to create a constant flow of content AB tests to improve conversion and click rates

• Worked closely with the User Research team to glean insights to inform copy decisions

• Worked with our content strategy team to push for a more modern, yet appropriate update to our brand voice and tone to maintain relevance in a fast moving market

• Introduced Frontitude, a cross functional UX content management tool that integrates with Figma

• Supported and provided high level training for UX writers who weren't familiar using tools like Frontitude, advocating working in files to create a closer, more collaborative designer/writer work environment

One of my favorite parts about working at a startup was having the chance to learn about all facets of the business. I’m grateful for the time I spent working in each role, and as Interim VP of External Comms I discovered my love of mentoring. I decided to shift back to my UX Writing and Content Design career path because it owns my heart, but I’m grateful to have had the opportunity.