When I designed apparel for major fashion brands, I thought I understood how design could touch people's lives — until I started designing software that people interact with millions of times a day.
Redesigning how journalists tell stories, making content creation feel natural again.
Led end-to-end research, prototyping, and design to transform the editorial experience, working closely with writers, editors, and producers through 50 testing sessions across 3 months.
The impact:
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Pioneered Cursor-based prototyping for rapid user testing iteration
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50% faster content creation across all workflows
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2+ weeks of time returned annually for storytelling
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More intelligent, and flexible design system components built for our CMS and scaled to the organization
Led design of real-time publishing system supporting 1.7M concurrent users with 2-minute homepage refresh rate, enabling 400+ journalists to double election night content output vs 2020.
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Architected unified design system with centralized token strategy and component library, driving 20x adoption growth while resolving 40+ accessibility issues across CNN's publishing platform
