• Single-handedly designed 5 products that collectively serve over a million users. A product survey revealed that 80% of users highlighted the products’ ease of use, reflecting a strong focus on intuitive design.

• Developed a comprehensive design system and component library from the ground up, streamlining product development and ensuring consistency across all touchpoints.

• Built over 20 high-performing landing pages on Webflow entirely independently, without engineering support.

• Conducted in-depth user interviews and utilized behavioral analysis tools to enhance user experiences and resolve pain points efficiently