# Jenton Lee > Product Designer | Launching 0-1 B2B products Location: United States, United States Profile: https://flows.cv/jenton As a Principal Product Designer, I have over 12 years of experience shipping innovative and impactful products for working professionals and enterprise use cases. I specialize in creating clarity from ambiguity in complex problem spaces and in taking large, multi-quarter initiatives from an idea to launch. I am sought out to lead these types of large scale projects because of my proven ability to quickly and deeply understand the intricacies of the problem space I'm in, and because of my ability to work effectively across multiple cross-functional teams to help evangelize and align around a vision. Additionally, my ability to create, plan, and execute on a design roadmap over multiple quarters, while leading small teams of designers, has earned me the trust of my senior leadership. I am also passionate about bringing out the best in my colleagues and fellow designers through thoughtful mentoring and through an inclusive and collaborative design approach that I like to refer to as my 'open kitchen' approach to design. ## Work Experience ### Senior Staff Product Designer @ ServiceNow Jan 2024 – Present DEX - Digital Employee Experience • Collaborating with product owners to enhance and elevate the DEX product after its MVP launch. • Identifying and designing agentic AI-powered experiences to automate workflows and enhance productivity, significantly reducing manual work and increasing worker efficiency. • Mentoring a junior designer on my team to elevate their design craft (both the hard and soft skills). Prototype demos for executive keynotes • Under a tight and compressed timeline, I joined a tiger team to craft several prototypes highlighting my business unit's much anticipated agentic AI functionality. • The prototypes were presented by ServiceNow executives at the main keynote of the marquee ServiceNow conference (Knowledge25) and also presented to financial analysts at the yearly Financial Analysts Day meeting. • Received several accolades from my stakeholders thanking me for my leadership and willingness to go above and beyond in order to resolve last minute changes and technical hurdles to showcase the work in the best light. ### Principal Product Designer @ Zillow Jan 2020 – Jan 2024 Showingtime+ Vision work • Helped drive a vision for the future of a real estate platform to empower agents and their teams. • Mentored and guided designers in order to elevate the quality of new designs that were being created on the platform. • Helped establish a design system component library to help ensure design consistency as other designers were starting to onboard and design within the new platform. ShowingTime+ Listing Showcase • Led the launch of a new line of business for real estate agents that is driving a projected $100M+ of annual recurring revenue. • Drove alignment between multiple product and business teams using service design methodologies (including service blueprints and storyboards) to identify the process, dependencies, and gaps. • Owned the end-to-end design of the web app that enables agents to utilize the new functionality. • Led a design team consisting of 2 designers, a content designer, and a researcher and successfully brought the product to market on-time and with great user feedback regarding ease of use. Zillow Offers, Transaction Management Tool • Continued work on the Transaction Management Platform for Zillow Offers. • Led the evolution of the product from an MVP to an MLP, transitioning the product to a transaction management platform supporting multiple personas and teams. • Expansion of project scope resulted in leading a team of 3 designers and owning tasks such as: quarterly planning, prioritization, and facilitating design reviews. ### Senior Product Designer @ Zillow Jan 2018 – Jan 2020 | San Francisco, California Zillow Offers, Transaction Management Tool • Led the creation of a new product that enabled Zillow’s internal operations teams to manage and coordinate the logistics of buying and selling thousands of homes a month under their home buying program, Zillow Offers. • In 4 months, rapidly designed and launched an MVP that migrated the operations teams' processes from spreadsheets to a web-app optimized for efficiency, repeatability, and compliance. • Formed trusted partnerships with my users and stakeholders, developing a deep understanding of their process through numerous site visits, contextual inquiries, and other research methodologies. • Promoted from Senior to Principal based on my impact and leadership on this project. ### Senior Product Designer @ Salesforce Jan 2016 – Jan 2018 | San Francisco Bay Area Led the design, implementation, and vision for mySalesforce, a white labeling program that allows companies to launch a customer branded version of any of the Salesforce mobile apps, onto the app stores, with no coding required. Led the redesign and subsequent releases for the Salesforce Admin mobile app on iOS and Android. Designed and launched a mobile forecasting feature within the Salesforce mobile app. ### Product Designer @ Salesforce Jan 2015 – Jan 2016 • Provided design support and conducted exploratory and usability research for the flagship Salesforce mobile app (iOS & Android). • Designed a feature in the app that allows sales managers to monitor their team’s sales forecasts. ### UX Researcher @ Salesforce Jan 2014 – Jan 2015 | San Francisco Bay Area - UX Design Researcher for Salesforce mobile applications - Utilizing video editing tools to animate and prototype app design ideas/proposals - Employing various research methods to gain a better understanding of our mobile customers and their wants and needs ### UX Researcher & Video Editor @ Smule Jan 2012 – Jan 2014 | San Francisco Bay Area • Conducted various research methodologies (usability studies, competitive analysis, user interviews) on two of Smule’s most profitable smartphone apps. • Adapted my methodology to be quick, efficient, and use minimal resources as necessitated by a startup environment. • Created in-app tutorial videos to enhance first time user experience. • Created viral videos for social media marketing (over 2M views). ### User Research Intern @ salesforce.com Jan 2013 – Jan 2013 - Primary researcher for a usability study of the Dreamforce conference smartphone app. In charge of recruiting, scheduling, script creation, moderation, analysis and presentation of findings. - Helped moderate sessions, synthesize data, and create video highlights for 3 usability studies of Salesforce’s new flagship smartphone app. - Conducted generative research on the shared skillsets of UX professionals through 14 interviews with senior researchers and designers at Salesforce. ### Product Designer / Analytics Consultant @ Wells Fargo Jan 2010 – Jan 2012 - Designed a web application to improve a company-wide process for storing, editing, and approving Service Level Agreements for the 1000+ applications in Wells Fargo Wholesale Banking. - Conducted usability testing and heuristic evaluation to improve the application. - Managed bugs/enhancements tracking (JIRA), QA testing, and documentation. - Awarded two ‘Gold Coins for Exemplary Service’ in Q1 and Q2 of 2011 in recognition of a successful rollout of the new application. ### Analytics Consultant @ Wells Fargo Jan 2009 – Jan 2010 - Provided monthly reporting and analysis of application metrics to over 100 application managers. - Discovered usability issues in existing Wells Fargo web applications by analyzing customer session replays. ### Leadership Pipeline Program (LPP) Associate @ Wells Fargo Jan 2008 – Jan 2009 - Cultivated professional and leadership skills in a one year development program. - Attended leadership classes, conferences, and talks given by Wells Fargo executives. ### Search and Commerce Intern @ Earthlink Jan 2007 – Jan 2007 - Worked under a Product Manager completing a wide variety of projects. Most notably, parsing through search logs and creating perl scripts to extract useful data from the logs. ### Computer Technician @ UCLA Student Technology Center Jan 2005 – Jan 2007 - Repaired and fixed computer problems for students and teachers. - Provided over-the-phone and in-person troubleshooting. ### Tutor @ Millcreek Academy Jan 2003 – Jan 2004 - Taught the 'Homework Help' program at an Accelerated Learning School. ## Education ### Master's degree in Information Management and Systems UC Berkeley School of Information ### Bachelor's in Cybernetics w/ concentration in Applied Math UCLA ### High School Diploma Mission San Jose High School ## Contact & Social - LinkedIn: https://linkedin.com/in/jentonlee --- Source: https://flows.cv/jenton JSON Resume: https://flows.cv/jenton/resume.json Last updated: 2026-02-23