•Built an affiliate program where users can add custom affiliate tokens that will get appended to relevant links on their profile, otherwise the default Linktree token will get appended. This feature has been used to add ≈ 15k custom affiliate tokens for users, as well as generating ≈ 200k USD payout to Linktree from links clicked with our own affiliate tokens.
· Built link applications for different verticals, including Music, Podcast, Book, and Mobile Apps. Music link has been used to create new links over a million times since its creation in August 2021.
· Led a team of three to deliver a larger, six-month link app project that involved setting up infrastructure in AWS, including cron job, queue service, and lambdas.
· Built out analytics pipelines to ingest data coming from events using Snowflake, Data Fabric technology, SQL and RDS.
· Built custom dashboards in Datadog to analyze metrics from new projects we’ve created.