# Jessica Hang

> Design leader ∙ Product Designer ∙ Ever learner

Location: San Francisco, California, United States
Profile: https://flows.cv/jessicahang

## Work Experience
### Head of Design @ Jampack
Jan 2022 – Present
Established a foundational user research function and cross-functional design rituals to influence the product roadmap and ensure a unified user journey across all departments. Directed a hybrid team of internal design talent and external agencies to scale design output and maintain product roadmap velocity. I future-proofed the product ecosystem by launching an Atomic Design System and leveraged it to lead a seamless rebrand with zero service disruption. By translating qualitative insights into high-impact business opportunities, I drove results including a 100% increase in top-of-funnel CTR and a 24% increase in completed purchases.

### Lead User Experience Designer @ Jyve Corporation
Jan 2019 – Jan 2021
Served as the founding designer, establishing the company’s first design language, standards, and shared product principles, and led cross-functional workshops to elevate organizational design maturity. I created an ‘exception-first’ client monitoring tool from the ground up and redefined the end-to-end mobile app experience for a three-sided marketplace. By identifying and resolving pain points, I tripled mobile onboarding conversion of gig-workers (from 5% to 15%) and accelerated user acquisition.

### Senior User Experience Designer @ StubHub
Jan 2016 – Jan 2019 | San Francisco
Leveraged high-velocity experimentation and data-driven design to optimize the mobile web experience, specifically focusing on reducing cognitive load and simplifying decision-making throughout the purchase flow. These interaction refinements directly drove a combined $62.1MM increase in annual GMS. Additionally, I optimized the checkout experience for new users, yielding a 1.2% conversion lift and an incremental $4.2MM in annual revenue.

### Senior Interaction Designer & Innovation Catalyst @ Intuit
Jan 2014 – Jan 2016
Spearheaded the end-to-end, early-stage design for a new product offering tailored to small businesses, defining the initial vision and user experience. I facilitated user-centered design workshops to help teams use creative approaches to solve problems, influence leadership, and increase collaboration on project teams.

### User Experience Strategist @ Rock Creek Strategic Marketing
Jan 2011 – Jan 2014
Provided user experience design and strategy consulting for clients on mobile, tablet, and web. Clients included: U.S. Agency for International Development (USAID), U.S. Department of Agriculture (USDA), National Institute on Alcohol Abuse and Alcoholism (NIAAA), and American Battle Monuments Commission (ABMC).

### Web Developer @ Americans for the Arts
Jan 2009 – Jan 2011
Responsible for designing, implementing, and maintaining new microsites. Designed and built a new microsite for the organization’s biggest event, the Annual Convention, that increased visitors by 138% and decreased the bounce rate by 13%.

### Software Engineer @ CompSci Resources
Jan 2005 – Jan 2009
Built Java 2 Enterprise Edition (J2EE) web applications for the Securities and Exchange Commission (SEC). Evaluated and improved the usability of applications, redesigned user interfaces, identified software defects, and implemented solutions.


## Education
### Bachelor of Science in Computer Science
University of Virginia


## Contact & Social
- LinkedIn: https://linkedin.com/in/jesshang

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Source: https://flows.cv/jessicahang
JSON Resume: https://flows.cv/jessicahang/resume.json
Last updated: 2026-04-13