Led 0→1 design and product strategy for an AI-powered renovation planning tool, taking it from concept to beta launch and scaling it into a core experience within the Block platform.

Owned the product end-to-end after early-stage handoff, designing onboarding, core workflows, AI outputs, and conversion paths across the full user journey.

Partnered closely with AI, Product, and Engineering leadership to design photo-based home rendering and AI-generated decision support, helping homeowners move from uncertainty to action.

Drove continuous user research, experimentation, and iteration, validating product-market fit and influencing the decision to integrate the beta product into the primary platform.

Building toward AI-assisted design workflows, with a focus on integrating design systems into emerging tools (e.g., Figma MCP, Claude Code) to accelerate iteration and improve design–engineering collaboration.

Established a comprehensive design system from scratch, streamlining design processes and accelerating engineering implementation timelines.

Implemented a transformative shift in organizational processes, steering the company away from solely tech-focused innovation towards a user-centric approach, effectively addressing user needs.

Successfully pitched and executed essential product features, contributing to the advancement of core product functionality that exceeded KPIs.

Hired and managed two additional designers driving a significant increase in design output and provided mentorship to a junior designer, nurturing their professional development and growth.

Led collaborative workshops to create personas, user journey maps, and service blueprints, fostering team involvement and alignment.

Developed marketing materials and led rebranding initiatives to ensure brand consistency and alignment with strategic objectives.

Enhanced organization's handoff process to Engineering by introducing Figma prototypes, streamlining workflows and saving time and resources during the beta phase of Figma variants.

Developed engaging presentations and workshops to foster dialogue with clients, including Goldman Sachs, encouraging active participation and gathering valuable feedback for product improvement.

Synthesized UX research, business strategy, and product requirements into comprehensive design solutions.

Honed rapid iteration skills, problem-solving abilities, and holistic thinking approach while maintaining attention to detail.

Promoted from intern to Junior Designer within 3 months.

Currently completing over 500 hrs of professional training over twelve weeks in a fully immersive User Experience Design program. Utilized a hands-on approach to practice user-centered design methods, design thinking skills, team collaboration, and client relations"

~ Upper Missouri Waterkeepers ~ UX Researcher: Conducted a heuristics evaluation, formal usability tests, and an accessibility audit on the Upper Missouri Waterkeeper’s website. Skills and tools used: Information Architecture, Affinity Mapping, Personas, User Journey Mapping, and WCAG audit.

~ Eco-Stylist ~ UX Research Lead: Utilized client user stories to guide my team through user interviews, research synthesis, and usability testing during a two-week design sprint practicing Agile methodologies. Skills and tools used: Personas, Affinity mapping, Competitive Analysis, Secondary Research, Miro, Google Sheets, Optimal Works, Wireframing, Prototyping, and Axure.

~ Coco Canary Consulting ~ UI Designer: Performed a content audit, UI audit, and branding exercises to inform a content-focused, high-fidelity, visual redesign for CCC’s homepage. Tools and Skills: Wireframing, Figma, Visual Design testing, Style Guide, Component Library.

~ Doctors Under the Radar ~ UX/UI Designer: Improved usability and content flow through re-structuring the site’s information architecture and creating clean UI. Tools and Skills: High-fidelity prototype in Figma, documentation in Zeplin, UserTesting.com for unmoderated testing, Optimal Sort for Card Sorting, SWOT analysis.

Instructed Summer STEM course, Smart Technology and Urban Agriculture, designed by the Cooper Union Sustainable Agricultural Project. Guided high school students through designing their own hydroponic grow systems. Taught plant-care basics, hydroponic methods, and ethics. Aided in

designing course curriculum, course material, and developed lectures.