• Partner with Creative Director, art directors, designers, copywriters, and other external creative partners to ideate and collaborate on omni channel, seasonal messages that support the overall branding and marketing initiatives

• Collaborate closely with key stakeholders, photographers, stylists, and other creative professionals on planning and execution of brand photo shoots, including concepting, styling, casting, and providing on-set art direction

• Lead design and production teams from ideation through execution of creative concepts, ensuring a branded experience across all touchpoints, including emails, ads, organic social, site, and print assets associated with each campaign

• Oversee post-production processes such as image retouching and layout design

• Develop strong working relationships with business partners across all channels of the brand to deliver strategic and on target creative concepts

• Led, managed, and developed the Print and Packaging Design Team as well as seasonal freelancers, providing strategic guidance aligning on project deliverables and timelines, coaching team on research, concept, design, and execution of artwork, and managing their career development

• Collaborated with Creative Director on pre-production, photo concept direction, and execution for both location and studio shoots

• Worked with Creative Team and external Art Director to pull inspiration and brainstorm ideas for art direction across print and digital media

• Build, maintain, and manage network of outside resources, communicating strategy and deadlines

• Ensured deadlines were complete and accurate and assisted in developing and maintaining schedules for projects

• Supported larger Creative Team with campaign concepting for seasonal photo shoots and delivering

concept presentations

• Coordinated and owned catalog design and layout review process:

• Ensured spreads were correctly posted for both digital and in-person executive reviews

• Kept track of all changes requested during reviews and make sure those changes were executed correctly

• Collaborated with cross-functional teams such as product development, marketing, eCommerce, content, and merchandising teams to product elegant design solutions that satisfy business needs

• Attended photo shoots and provided on-site direction and catalog layout direction

• Researched, developed, and presented design concepts for catalogs that maximized product sales

• Researched and implemented new tools that allowed for more efficient workflow between catalog design and content creation

• Solved problems and looked for multiple design solutions, especially under narrow parameters or strict budget requirements

• Interacted daily with the copywriter/proofreader to ensure editorial content fit within the parameters of design

• Independently managed production calendar of tasks effectively delivering projects on time and on budget while meeting quality standards

• Worked with cross functional partners for reviews, revisions, and approval of final files for release

• Developed and maintained brand standards and guidelines across print and web collateral

• Sketched and developed multiple design solutions for projects and presentations

• Presented and articulated creative concepts to internal and cross-functional teams

• Conceptualized, created, and executed design solutions for multiple projects across diverse mediums while effectively managing timelines and expectations

• Communicated design recommendations in a clear and compelling manner in written, oral, and presentation forms

• Researched user unboxing experiences to develop user-centered design solutions

• Collaborated with Product Sourcing Team and international team to develop new concepts for product packaging

• Created, managed, and maintained packaging templates

• Collaborated with Photography Team to coordinate product photography, style photo shoots, and incorporate images into design process

• Created and developed design concepts, graphics, and layout

• Customized design templates

• Assisted with website and blog updates

• Assisted with photo production