Designing early-stage product experiences with the Solution Design and Deployment team, helping bring new innovations to market across digital, e-commerce, and identity.

Redesigned the dancer’s experience with a new design system, landing page, and core Browse Audition flow, leading to a 15% increase in sign-ups.

Led the design of a children’s creativity platform, fostering a better education culture and driving a 14% increase in basic plan conversions.

Led design for B2C weather and air quality products, utilizing A/B testing and localization to boost user retention by 5% in the U.S. and 9% in Asia.

Provided UX design consultation to Visa’s partners, collaborating closely to scale user experiences across platforms with a focus on emerging payment technologies and commerce solutions.