OnTrak coaching platform enables people with behavioral health conditions and chronic disease to co-create personalized pathways to improved health and reduce medical expenses with the support of nurse coaches and a national provider network.
• Established a User Experience practice which reenvisioned the company's core product offering -- a behavioral coaching platform for delivering personalized, adaptable health interventions with outcomes tracking and reporting to payors.
• Led initiatives to develop the strategic vision for OnTrak's end-to-end Provider Network solution and Call Center worker experience through alignment of Executive Leadership and Product Management on business goals, value propositions and a roadmaps.
• Led the effort for establishing OnTrak's end-to-end product development lifecycle, a co-created, cross-functional process framework representing the contributions of all disciplines to drive consensus across Product Management, UX and Technology teams on best practices.
• Proposed, scoped and defined cross-functional team approaches in major initiatives in collaboration with Product Management. Established a UX Case Study Hub to educate the company on what integrated team work looked like through project plans, research insights, personas, journey maps, use cases and prototypes that had been created and utilized for company initiatives.