# Joaquin Rueda > Conversational AI Designer & UX Researcher | Enterprise CX | Voice · Chatbots · NLU · IVR | Multimodal | Multilingual Design Location: San Francisco, California, United States Profile: https://flows.cv/joaquinrueda Passionate about all things human — the way we think, communicate, and make decisions — and what it takes to build technology that works for people. That passion has found its medium in conversational AI and UX research. I've worked with Fortune 500s, global enterprises, and top tech companies, leading end-to-end conversation design and research from requirements through deployment. My background combines mixed-methods research, multilingual UX, and conversational AI across professional services and enterprise-scale delivery. I co-founded the Multilingual Design discipline at Nuance Communications — establishing design standards across dozens of enterprise engagements — and spent 16 years helping enterprises migrate, redesign, and optimize IVR systems that collectively served millions of people across industries, channels, and languages. At Apple, I worked with Siri improving response consistency and launching new capabilities. More recently, I've consulted with enterprises designing and evaluating chatbot and IVR experiences across customer service channels. I lead with curiosity, question assumptions — especially my own — and listen for the gold behind the noise. I care deeply about people and craft, and I believe the best work happens when a common goal is clear and the people doing it feel seen. ## Work Experience ### Conversational AI Specialist @ Waterfield Tech Jan 2024 – Jan 2024 | United States Independent Contractor through JASP Enterprises ### Meditation Teacher Volunteer @ Purusha Yoga School & Studio Jan 2023 – Jan 2024 | San Francisco, California, United States ### Conversation Designer @ Apple Jan 2021 – Jan 2023 | Cupertino, California, United States Independent Contractor through PTP Inc. ### Sabbatical @ Personal Jan 2019 – Jan 2020 Managed international hostel operations; mentored college students; completed yoga teacher training and coursework in phonetics, deep listening, sound meditation, and Sanskrit; pursued independent research in AI, cognitive psychology, emotional intelligence, and Eastern philosophy. ### Principal Conversation Designer | UX Researcher @ Nuance Communications Jan 2014 – Jan 2019 | Sunnyvale, California, United States ### Senior VUI Designer @ Nuance Communications Jan 2009 – Jan 2014 | Sunnyvale, California, United States ### Voice User Interface Designer @ Nuance Communications Jan 2007 – Jan 2009 | San Francisco, California, United States ### Voice User Interface Designer @ SpeechWorks International Jan 2003 – Jan 2007 | San Andrés Cholula, Puebla, Mexico ### VUI Design Intern @ SpeechWorks International Jan 2003 – Jan 2003 | San Andrés Cholula, Puebla, Mexico ## Education ### Bachelor of Science - BS in Computer Science and Engineering Universidad de las Américas Puebla ## Contact & Social - LinkedIn: https://linkedin.com/in/joaquin-rueda --- Source: https://flows.cv/joaquinrueda JSON Resume: https://flows.cv/joaquinrueda/resume.json Last updated: 2026-04-13