# Joe Paganucci > Product design consultant | UX and CX, Enterprise and SaaS Location: Portland, Oregon, United States Profile: https://flows.cv/joepaganucci An adaptive and curious-minded designer that is purposeful and detailed in my process. I enjoy working in collaborative cross-functional environments that challenge expectations and foster creative freedom to solve meaningful problems. I have 15 years experience working with multiple large brands designing a range of traditional and non-traditional mediums. I have been a part of multiple large campaigns and site redesigns working closely with all partners while managing designers to help balance each project's needs. Client List: Netflix, Coca-Cola, Nike, Kraft, Delta, Oregon Health & Science University, Southern Comfort, Cadillac, Hummer, Napster, Subway Restaurants. ## Work Experience ### Senior UX Designer - GDP @ Google Jan 2024 – Present | Remote ### Lead Designer @ Product design consultant Jan 2017 – Present ### Senior Product Designer - NSRL @ Nike Jan 2023 – Jan 2024 | Portland, Oregon Metropolitan Area Building products to help athletes perform at their highest level. ### Staff Product Designer @ Ro Jan 2022 – Jan 2023 | Portland, Oregon, United States ### Product Design Lead @ BlueInGreen Digital Jan 2017 – Jan 2022 Building design team from one designer to a team of seven designers. • Established new hire onboarding system with HR and leadership teams • Defined BinG design values, principles, and approach when engaging client partners. Embedded Product Designer at Netflix working in the Enterprise software group. • Collaborate closely with Product Managers on product road maps, visions, and new feature enhancements • Run usability research sessions and user interviews to uncover key pain points for product use cases. • Collaborate with engineering to develop solutions for new features. Designing customizable websites for Young Living members on the MyYL Product team • Build UX and content strategy and product growth plans for user-centered and responsive design of Young Living’s personal website including a simple user-centered admin • Collaborate with product team on new feature sprints • Collaborate with product managers on user testing including focus groups and usability interviews • Establish MyYL design system based on Young Living brand standards • Collaborate with product managers on writing project SOWs and new feature requirements. ### UX Design Lead @ McKinsey & Company Jan 2018 – Jan 2020 | Portland, Oregon Area Lead designer for internal design team working closely with Quarterly publishing group to develop new innovative opportunities including the Five Fifty. • Manage relationship with production vendors • Collaborate with editorial stakeholders to design and maintain growth publishing products • Design prototype products using web-based design platforms (Ceros) • Collaborate with product managers and dev team to integrate successful products into Dotcom CMS • Design product improvements based on insights from analytics team • Develop and run qualitative tests with UX research team • Collaborate with design system lead to contribute new design patterns • Collaborate on next generation article template design best practices ### Senior Experience Designer @ McKinsey & Company Jan 2017 – Jan 2018 | Portland, OR ### Product Design Consultant @ Downstream Jan 2018 – Jan 2019 Focused on multiple new feature designs to help client growth • Collaborated with product manager and tech lead to design new features including sign up/onboarding, organization setup, and dashboards • Designed GUI color palette guidelines to emphasize chart data • Worked within dev sprints to design new features • Established design system based on existing React UI design patterns ### Senior Experience Designer @ Wieden + Kennedy Jan 2012 – Jan 2017 | Portland, Oregon Area Senior UI/UX designer in the Lodge, the technology group within Wieden + Kennedy. During this time I have worked closely with developers to help create multiple sites for Coca-Cola, most notably the Make it Nice campaign for the 2015 Super Bowl. Prior to working in The Lodge I was the senior designer for Coca-Cola. I was the lead UI designer for multiple Super Bowl campaigns. I collaborated with art directors, copywriters, UX design leads, and developers to help create fun and memorable digital extensions of the Coca-Cola Super Bowl TV spots. I was the acting studio manager on two Super Bowl campaigns working closely with account and interactive producers on budgets and managing multiple designers for the secondary design needs for each campaign including social imagery, banners, and outdoor billboards. I worked closely with associate studio directors and the studio director to help establish a flexible workflow for the design to development transition for all of W+K's digital projects. ### Senior Interactive Art Director @ MMB Jan 2011 – Jan 2011 | Boston, MA I was the lead art director for Subway's online presence. I created numerous microsites for their large campaigns along with numerous Facebook apps to direct people to their revolving campaigns throughout the year. I was responsible for the upkeep of Subway.com. I was the lead art director on multiple pitches for local and national clients including Gulf States Toyota. ### Interactive Art Director @ MMB Jan 2010 – Jan 2011 | Boston, MA I worked closely with all departments at MMB to help push our digital work for all clients. I was involved in multiple large site redesigns including the MMB site and Subway Restaurants. I collaborated with our UX lead, creative director, account lead and subway's internal development team to design and build the redesigned subway.com. I established the brand guidelines for all pages and promotional material within the site. Collaborated with designers to build out the full design needs and prep files to be handed off to developers. ### Interactive Designer @ Genuine Interactive Jan 2009 – Jan 2010 | Boston, MA Collaborated with the art director, creative director, and developers on a numerous projects for a range of clients including the MFA, Mass Mutual, and Lysol. ### Art Director/Designer @ Modernista! Jan 2007 – Jan 2009 I was the art director on multiple car launches for Cadillac including the 2008 CTS, the 2009 CTS-V, the CTS family, and the 2010 SRX. I worked directly with the creative director to concept and produce new designs for numerous product campaigns and multiple dealership events. Working with designers, producers, account, and third party vendors I collaborated on a range of projects including: - TV/Video Shoots and Edits - Brochure production - Website redesigns - Photo shoots - Full traditional and non-tradition needs - Brand Guidelines ### Studio Designer @ Modernista! Jan 2005 – Jan 2007 | Boston, MA Working with senior designers and creative directors my day-to-day responsibilities were focused on designing and producing multiple print insertions for Hummer, Cadillac, TIAA-Cref, and Napster. Other responsibilities included presentation prep work, brochure design, and concept design for Cadillac and Hummer. ## Education ### BFA in Graphic Design Art Institute of Boston ### Graphic Design Savannah College of Art and Design ### CB West ### CB West ## Contact & Social - LinkedIn: https://linkedin.com/in/joepags - Portfolio: http://joeypags.net/ --- Source: https://flows.cv/joepaganucci JSON Resume: https://flows.cv/joepaganucci/resume.json Last updated: 2026-03-31