Led the AI research pod across five product lines (Marketing, Ads, Social, Insights, Service), shaping core AI-powered product experiences
Conducted 20+ beta user interviews across 7 clients to assess new AI features and guide pricing strategy
Spearheaded a competitive analysis of prompt-based image tools (DALL·E, Canva, Firefly, etc.) to inform the development of Sprinklr’s in-house generator
Created a scalable UX scoring system using Nielsen’s heuristics, surfacing 1,000+ usability issues and embedding research into the product roadmap
Collaborated with execs and mentored new teammates to elevate research visibility and influence