# John Ferrigan > Product Design Lead | Cybersecurity, Ag Tech, Executive Recruiting, MarTech Location: San Francisco Bay Area, United States Profile: https://flows.cv/johnferrigan I am a Sr. Product Designer at Veza, leading projects focused on helping companies answer cybersecurity's hardest question: "Who can take what action on what data?" Previously, I was the Product Design Lead at Riviera Partners focused on utilizing data models to surface the most relevant insights and match candidates with leadership roles in engineering, PM, and design. I spent four years in Ag Tech as the Senior Product Designer uncovering insights in the soil microbiome with Trace Genomics and I was also the first Product Designer at Farmers Business Network where I worked on tools that enable farmers to gain an edge against the oligopolies of the agriculture industry. Prior to that, I was the Experience Designer at Extole, a design consultant for early stage startups, and a contract agency designer. I began to integrate UX strategies into my architectural design when creating environments for top companies throughout the Bay Area. I was featured in publications such as Fast Company and presented research at the American Solar Energy Society's national conference. Specialties: User Research, Usability Studies, Wireframes, Task Flows, Prototyping, UI Flows, User Flows, Mockups, User Testing, Interactive Prototypes, User-centered Design, User Experiences, Persona Development ## Work Experience ### Sr. Product Designer @ Veza Jan 2024 – Present | Redwood City, California, United States Acquired by ServiceNow ### Contract Designer @ Veza Jan 2023 – Jan 2024 | San Mateo, California, United States ### Angel Squad Member @ Hustle Fund Jan 2022 – Present Angel Squad is a group of angel investors of varying experience that focus on learning, investing, and networking. We meet regularly to discuss investment principals, participate in pitch sessions, and expand our individual networks. ### Product Design Lead @ Riviera Partners Jan 2020 – Jan 2023 | San Francisco, California, United States Riviera is a tech-focused recruiting services firm for companies seeking the best engineering and product management talent. Recognized by venture capitalists, tech companies and the media as a top recruiting firm in the Bay Area and beyond, Riviera provides the reach and relationships of a sophisticated, large recruiting organization with the feel of a specialized provider. Riviera brings an innovative approach to an evolving industry by combining a sophisticated SaaS platform with years of recruiting expertise. Riviera’s 50+ recruiters turn to its proprietary suite of apps to derive valuable insights and ultimately identify the best potential matches based on the specific needs of the company and the potential employee. Using this intelligence, Riviera’s recruiters provide a consultative approach to ensure both parties reach the best outcome. Industry veterans Michael A. Morell and Ali Behnam founded the firm in 2002. Today, Riviera has offices in San Francisco, San Jose, Los Angeles, New York City, Bozeman, and Boston with a broader presence throughout the U.S ### Senior Product Designer @ Trace Genomics Jan 2019 – Jan 2020 | Burlingame, California Trace Genomics has developed the first analytics engine that learns as it maps the living soil. We are an interdisciplinary team of bioinformaticians, data scientists, software engineers, and molecular biologists, working together to serve the farming community and help growers maximize the value of every acre. As Sr. Product Designer: - Managed Design Sprints - Collaborated with Leadership to define product hypotheses - Created and tested prototypes with users in the field - Developed a company-wide design system - Launched a first-of-its-kind soil health machine learning platform for farmers and agronomists ### Product Designer @ Farmer's Business Network, Inc. Jan 2016 – Jan 2019 | San Carlos, CA Farmers Business Network (FBN) utilizes data science and machine learning to provide members with unbiased and unprecedented insights about each of their fields, powered by billions of data points from our network. We provide farmers with product performance, benchmarking and predictive analytics based on real world performance data. As Product Designer: - Designed cost comparison reports that helped individual farms save tens to hundreds of thousands of dollars on input spend - Led design of Yield Prediction feature (https://www.youtube.com/watch?v=sW9QbP0GDBg) - Led design of FBN Direct e-commerce experience for agricultural products (https://www.youtube.com/watch?v=3SN20xpB-xM) - Led design of initial Crop Marketing product launch (https://www.youtube.com/watch?v=MHMAaJLInaI) - Redesigned the FBN App for both iOS and Android - Led design of Satellite Imagery feature for both web and mobile (https://www.youtube.com/watch?v=yOp2tcBa3fw) - Led design of Community, the FBN App's social feature (https://emergence.fbn.com/farm-and-rural-issues/build-deeper-connections-fbn-community-app) - Designed experiences, booths, signage, and keynote speaker presentations for FBN's annual Farmer2Farmer Conference (https://www.youtube.com/watch?v=_ylmHsDEI48) - Created and tested prototypes with users in the field and over screenshare - Created design collateral for Marketing Team, including print materials, social media posts, and product booklets ### User Experience Designer @ Extole Jan 2015 – Jan 2016 | San Francisco, CA Led design for Marketer Control, a self-service tool allowing customers to create their own referral marketing campaigns, complete with all necessary collateral from on-site CTAs to emails. ### Experience Designer @ Freelance Jan 2014 – Jan 2015 | San Francisco, CA Contract UX agency work and freelance design projects. Delivering graphic design, wireframes, task flows, UI mockups, and client presentations. ### Design Consultant @ One Workplace Jan 2012 – Jan 2014 | Santa Clara, California Guided clients from both major corporations and small businesses in design decisions and advised sales team in order to streamline the business processes. Primarily devoted to conceptual design phase and custom solutions, but also involved with real estate optimization, collaboration enhancement, brand development, employee engagement, and well-being at work. Co-created a new department that utilized design as a differentiator in the market and provided greater service to our clients for the duration of projects. Major clients include Google, Stanford, HP, Mozilla, Ford, & Milpitas Unified School District. ### CAD/CAFM Specialist - One Workplace Contract @ Google Jan 2011 – Jan 2012 | Mountain View, California Designer on Google's CAD team operated by One Workplace. Primarily used AutoCAD and Archibus to manage Google's facilities by tracking data pertaining to real estate and employees on a global scale. Also involved in coordinating move projects and creating working environments using systems furniture. Produced 3D renderings of interior designs for client presentations. ### 3D Graphic Designer @ Soraci Designs, LLC Jan 2011 – Jan 2011 Development of three dimensional digital models and client presentations. ### Intern @ Robertson Sherwood Architects pc Jan 2010 – Jan 2010 | Eugene, Oregon Primary responsibility was conducting a Post Occupancy Evaluation for the Springfield Justice Center in Springfield, Oregon. Assisted with the preparation of construction documents, compiled addendum reports, assisted with field verification of multiple projects, and constructed digital models for clients. ### Graduate Teaching Fellow @ University of Oregon Jan 2008 – Jan 2009 | Eugene, Oregon GTF for Introduction to Architecture and Architectural Context. Instructor for undergraduate seminar classes and offered tutoring services for students enrolled in these courses in the School of Architecture and Allied Arts. ### Teacher @ Palma School, Salinas Jan 2005 – Jan 2006 | Salinas, California Taught the Social Justice and Life Issues theology course to the 11th grade students at the high school and taught the Church History course to the 8th grade students in the junior high. Served as the faculty adviser for the 11th grade students. Head coach of both the 7th grade junior high soccer team and the Junior Varsity squad in the high school. ## Education ### Bachelors in Philosophy, History, Leadership Gonzaga University ### Masters in Architecture University of Oregon ### Palma School ### UX Design Tradecraft Jan 2014 – Jan 2014 ## Contact & Social - LinkedIn: https://linkedin.com/in/johnferrigan - Portfolio: http://www.johnferrigan.com --- Source: https://flows.cv/johnferrigan JSON Resume: https://flows.cv/johnferrigan/resume.json Last updated: 2026-03-30