• Working with early-stage start-ups to flush out ideas and concepts, creating designs and conducting research to find MVP

• Working with non-profit on both offline designs, as well as product design solutions for both mobile and web

• Led team in the US, supporting design efforts for web, mobile & offline channels; businesses included:

Alibaba.com, AliExpress, Alibaba Cloud, Alipay, Tmall, Investor Relations, and globalization efforts.

• Re-branded AliExpress e-commerce platform increasing worldwide desktop traffic by 366%.

• Conducted user studies for B2B, that guided design direction which increased engagement

• Launched chat bot design framework for B2B platform, helping buyers and supplier engage fluently

• Managed UX process for next-gen Reader Store: conducted market analysis, current user survey;

created prototypes / wireframe / written specifications using responsive design.

• Reduced the development time for the Reader Mobile Application as a front-end Android developer,

working directly with the layout files to maintain design integrity.

• Led communications with the international team to provide visual mockups based on written

specifications.

• Created product discovery marketing pages to cross promote within the Intuit brands.

• Increased user’s discovery of products by 20% in the Quickbooks Online SaaS product line.

• Partnered with different team members to build an online style guide to create visual consistency.